Rumor: ASUS Would be Repositioning AMD Graphics cards under a new AREZ brand
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sammarbella
Arez?
Sounds better than "peasant", "average" or even "subpar"...
cryohellinc
"facepalm"
At least they didn't name it - iAreZ or xXx_AREZ_xXx (and make logo full of RGB and blink like crazy to cause an instant epileptic strike) 10/10
vonSternberg
The Z is completely unnecessary.
Fox2232
10 out of 10, will watch other AIBs to bend over again.
cowie
omg I see that gpp has lead to a better brand name for the amd cards 😀
if rumor is true really like waiting for paint to dry we will find out
and great move on free advertisement on both sides huh?
freaking genius
schmidtbag
It may be a stupid name, but it's a hell of a lot better than "Republic of Gamers". Ugh... that's possibly the lamest branding in all of PC gaming.
warlord
Haahahahahahah! Do not give 'em weird ideas! LOL
warlord
I disagree everywhere in my PC, stamps, badges and room and even mousepad etc, you see ROG. It is the Truth of truths.
schmidtbag
I'm not saying they're bad products. There's nothing wrong with owning them, because the features are great. But the branding is just so juvenile and nerdy.
xIcarus
I suppose they're marketed towards young people overall so I can see how that name works.
However some of us gamers grew up in the meantime.
@topic Arez sounds like Ares' retarded brother. Since ASUS decided to comply with Nvidia's bullshit, I'll avoid them when I can from now on.
My only ASUS hardware are laptops and their batteries suck small cocks anyway (yes, it's worse than sucking normal or large cocks). This is the second laptop I've had where the battery started refusing to be reliable (instant random shutdowns) after only 2 years. Now it refuses to hold any charge at all. Friends have had the exact same problem, if my gf's Zenbook does the same with its integrated battery I'm ditching their asses for good. Excluding her laptop that's a 100% failure rate within 2 years.
Reddoguk
Is nVidia becoming a Monopoly because it's certainly behaving like one.
AMD GPU division need to get back into the game or we are all doomed to even higher prices and wait time on gpu orders.
Kaarme
In the future only Nvidia products are allowed to use ROG, so it will disappear from motherboards and other things. Take good care of your old stuff.
Herem
That was exactly what I thought when I first saw it, why not just go with Ares? Having your cards branded after the god of war would actually be pretty cool.
Arez sounds like AMD just died and are begging for help to come back from the dead! On second thought, maybe that's no coincidence...
schmidtbag
Nah, it's so much cooler to make up your own mythology and name your brand after the "God of Gaming"! 🙄
rl66
it's to match with LOLZ... (ok i run away 🙂 )
vbetts
Moderator
I mean
It's about the same as STRIX
Just put some letters together to make it sound fancy.
rl66
right now AMD gpu are still higher priced than NVidia... don't know what argument can stop AMD's free fall on not minning GPU.
cowie
oh boy hoo I always wants a chevy firebird lol
they hook lined and sinkered you guys
but it would be great if the big 3 maybe don't sell and they could just drop amd
the ultimate amd fanboy sacrifice .they could really screw up amd you know?
amd has its hands forced to go super card or super budget
now on the other hand the amd leaker did make sure it got to a guys that's been know to get fame from drama and all the bs in the last month was so good....you guys insure that amd can buy more golden toilet bowls.
Elcideous
20 Years of buying ASUS monitors, motherboards for Intel/AMD, WIFI Routers, PCIE Wirless cards, GPUS for myslef/ friends and my work places I am done. Screw them name ASUS I helped pay to be built.
schmidtbag
Actually, that's one of the rare cases they didn't do something completely ridiculous. A strix is a mythological owl (I think owl? Some bird of prey anyway). The Asus Strix branding at least involved a mechanical looking owl, so they stuck with the theme.
However, Strix is a pretty random creature to pick, and it wouldn't surprise me that the only reason they did was because of the X.
