The artwork for Intel Alchemist has been released.

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Let's hope that the attempted to turn metals into more expensive metals, such as gold, by the use of magic doesn't render fool's gold. On the other side, use whatever to bring som new competition on the GPU market. We need it so badly now.
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Despite the cringey names i kinda like it.
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You know what, I feel like Intel is taking an interesting approach with the marketing. It has a very "old school"-ish cheesy feel to it, and I can't wait to see if they will go as far as drawing things on the actual coolers and not just the boxes, like cards used to have back in the day. I don't know, I just think it's kinda cool and will make them stand apart from the more "cold" "modern" designs nvidia/AMD use. But of course, if the performance won't be there, all this won't matter. πŸ™„
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anticupidon:

Let's hope that the attempted to turn metals into more expensive metals, such as gold, by the use of magic doesn't render fool's gold.
Alchemist is wisely chosen name for the first generation. After all, the crypto boom is now going on, and possibly will still be when the card is released. Crypto miners are modern alchemists trying to turn electricity magically directly into money.
Solfaur:

You know what, I feel like Intel is taking an interesting approach with the marketing. It has a very "old school"-ish cheesy feel to it, and I can't wait to see if they will go as far as drawing things on the actual coolers and not just the boxes, like cards used to have back in the day. I don't know, I just think it's kinda cool and will make them stand apart from the more "cold" "modern" designs nvidia/AMD use. But of course, if the performance won't be there, all this won't matter. πŸ™„
Just by using these designs, Intel cards won't still be as warm and fluffy as the waifu cards sold in Asia, though.
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Makes sense. Alchemist and Battlemage will burn the Old World in fires of industry, and Celestial and Druid will have to heal and reforest it.
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Noisiv:

Makes sense. Alchemist and Battlemage will burn the Old World in fires of industry, and Celestial and Druid will have to heal and reforest it.
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Or Alchemist and Battlemage fail to protect the world from big bad Nvidia/Amd and Celestial and Druid just hide in the forest like Malfurion did against Burning Legion.
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Undying:

Or Alchemist and Battlemage fail to protect the world from big bad Nvidia/Amd and Celestial and Druid just hide in the forest like Malfurion did against Burning Legion.
These cards just need to work while being on pair with 3060/3070 and have a competitive price to sell. If Intel manages to throw some 3080 competing magic in on top it would be even better. Will be pretty interesting to see how these cards will do, the cost and none the less, their availability.
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Lame, pandering, cringeworthy, a decade behind - all the hallmarks of a new product launch @ Intel πŸ˜›
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Ojref:

Lame, pandering, cringeworthy, a decade behind - all the hallmarks of a new product launch @ Intel πŸ˜›
How is a product that's only been in development for a few years, a decade behind? Intel's last attempt at a dedicated graphics card was Larrabee. That project was completely scrapped in 2009 and turned into an HPC add-in "co-processor" card in 2010. This product has no relation to Larrabee whatsoever.
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terrible naming, most people attribute these names with the MMO genre and those games are notorious for being graphically behind due to their scale. although its more "gaming orientated" than naming your architecture after lakes, or stars, or scientists. But its still cringey. I hope they are good, if they can hit the 6800/3070 performance numbers then I would call it a success but their drivers seem to be having major issues from early testers. hopefully its all fixed. I highly doubt they will be priced accordingly though :/
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Let's give Intel some credit and wait until the actual product is released, tested and benchmarked. In these times we need more than ever some real competition in the GPU arena.
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I will not judge them until I see the goods in a physical form , let’s hope this will go well .
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anticupidon:

Let's give Intel some credit and wait until the actual product is released, tested and benchmarked. In these times we need more than ever some real competition in the GPU arena.
What Intel has shown so far with demos looks promising, the main issue I can see is that Intel outsourced some production, but we will see once they start the launch. As for the names, I couldn't care less, I hope no one buys GPU's dependent on the naming schemes lol.
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CPC_RedDawn:

I hope they are good, if they can hit the 6800/3070 performance numbers then I would call it a success but their drivers seem to be having major issues from early testers. hopefully its all fixed. I highly doubt they will be priced accordingly though :/
For as long as I can remember, people have been calling AMD's drivers troublesome. I know in RL folks who say they don't want an AMD card because they don't want to fight driver problems. While I haven't personally had problems really worth mentioning, I have to say I've had less of them with Nvidia (although they were also there). How long has AMD been making video cards? It wouldn't surprise me if this whole first generation of Intel cards was plagued by constant, critical driver bugs. I hope it won't be, but I'm certainly not going to preorder a card.
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Mineria:

What Intel has shown so far with demos looks promising, the main issue I can see is that Intel outsourced some production, but we will see once they start the launch. As for the names, I couldn't care less, I hope no one buys GPU's dependent on the naming schemes lol.
You have more faith them me in intel. It intel they think they have gold even when when they dont and sell for premium. I see Intel price at same price range nvidia/amd are pricing at even if there underpower comppared, which would just drive price higher. I would love to be wrong though, ask gpu prices are just outrageous now and they have TDP to go with it. my intrest in getting a new gpu and more cpu pc build is at all time low due to prices.
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Kaarme:

For as long as I can remember, people have been calling AMD's drivers troublesome. I know in RL folks who say they don't want an AMD card because they don't want to fight driver problems. While I haven't personally had problems really worth mentioning, I have to say I've had less of them with Nvidia (although they were also there). How long has AMD been making video cards? It wouldn't surprise me if this whole first generation of Intel cards was plagued by constant, critical driver bugs. I hope it won't be, but I'm certainly not going to preorder a card.
I haven't been on AMD since the HD7970GHz and even back then their drivers were so bad I had to resort to using TwL's modified driver here on Guru3D which was a god send back then especially when I had 2 of them in crossfire. I went from 45-60% GPU usage on both GPU's to 99% pegged on TwL drivers and went from 45-65fps to around 90-120fps in Battlefield Bad Company 2. Not to mention the amount of fixes and tweaks he made were amazing. Ever since the HD7970GHz I have been on Nvidia and had a lot of issues from gpu scaling not working, overclocking working on one driver then broken the next then working again the next, wrong reporting of vram amounts leading to games only seeing half your vram, the infamous 3.5GB on the GTX970, terrible stutter on first gen GSYNC panels, broken color panel in the drivers, god awful initial dx12 and vulkan support I could go on and on. Now I am back on AMD with the 6800XT and for the most part its been amazing, just some niggles here and there but thats just me mainly trying to get used to the massively overhauled UI since I was last on team red. Thing is BOTH companies have issues, it's just that for AMD it has become a meme which is really hard to shake off. Nvidia had its own meme with the terrible Fermi GTX480 being a power hungry inferno of a card. Something which I needed a massive after market cooler to solve. But they shook that off pretty easily especially with maxwell and pascal cards. Trouble with AMD is that they went for a long time only targeting the mid range, and for a long time just rehashing old cards with more VRAM and a new name. So they couldn't shake that meme off as easily.
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CPC_RedDawn:

Thing is BOTH companies have issues
My point was mainly that even with decades of experience of making video cards under the belt, it can still be difficult to make really solid drivers. Of course Intel doesn't start from nothing as they have made iGPUs for many years, but not only is that experience mostly from different architectures, it's also an entirely different ballpark in general compared to discrete cards. It would be a miracle to nail it immediately. Maybe money will talk here and Intel has a whole army of coders and testers cleaning the drives now, before the release.