Report: Shipments of PC GPUs drop 35% from the same time last year to Q4 2022
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KissSh0t
If they put prices back to normal they would probably sell more.
turbare
They declined because GPU's don't even sell at MSRP, at least in my country.
Not to mention the overall pumped inflation of prices.
Drop GPU prices, sales will increase.
Horus-Anhur
Time to increase prices again 🙄
wavetrex
Prices through the roof, mining demand collapsed, sales decline significantly.
https://media.tenor.com/pp01uM6UWx0AAAAC/shocked-joey.gif
fantaskarsef
Shouldn't be a surprise by now...
0blivious
Surely this isn't just about gaming PCs with video cards (like we use). During the pandemic, many people were spending their entertainment money on home entertainment options (like a new PC). Many started working from home (good time for a new PC). The demand for PCs had never been higher but it is was completely unsustainable growth.
rl66
I am lucky, we have MSRP price and below (as i am in near duty free country), but the GPU sale are down too...
Same with CPU, people get a small Ryzen 5 or Intel i3 at max and save GPU and HDD/SSD from previous config.
People earn the same money but food rise by 50%, energy to move (B5,B9,E85,E5,E9 and E10) rise by near 100% for the new one and by 50% for the other, electricity rise over 75%, gaz by "too much" when we can have some... And on top of that water will be missing this summer (another shortage risk of elemental rss).
Big company bankrupt in our two neighbourg (France and Spain),
and if you are in asia you have the pressure of the USA VS North Korea and China.
General less money and pessimistic mood doesn't make you buy pleasure thing (btw the house and car sale also are in free fall).
Well... We will hibernate a year or two and see if it is better then... lol
alanm
Nvidia sales dept: boss, our sales are down 35%, what should we do?
Jensen: Increase prices 35% to make up for it.
mackintosh
Nvidia has no incentive to drop prices, because their Data Centre division is picking up all the slack. They seem content to ride this out and wait for another demand surge, whenever and wherever it may come from. And we all know AMD doesn't really care about its GPU division, so long as it's not losing money. Ironically, Intel might save us after all.
Neo Cyrus
There isn't going to be another mining surge in demand anytime in the near future. Ethereum was built to be memory bottlenecked hence the use of GPUs instead of ASICs, there isn't going to be another popular cryptocurrency like that, which anyone cares about, not that I've heard of anyway. Whatever the next bullshitcoin is, it'll more than likely be run on ASICs. Jensen is going to have to eat shit sooner rather than later unless they can sell off all those dies to the datacenter.
mackintosh
I don't disagree, I'm just musing what I think their mindset is at the moment. They're looking at their Data Center sales, they see strong demand in the nascent AI sector, so they've decided to increase prices and reduce supply to artificially keep the equilibrium price higher for the time being. Worst case scenario they will lower prices for the next generation and earn some goodwill alongside strong sales from people who have been holding out. I dread the best case scenario.
fantaskarsef
Gaming hardware these days is a byproduct of professional hardware.
It's kept running to pay for R&D costs.
Now they want to run AI and chatbots instead of mining.
(Pretty much the same, except that AI / chatbots are run by server farms, not silly single GPU cards bought for mining, so even more expensive compared to a server.)
And Intel, as the savior? Wow @mackintosh that's very optimistic 😀
They are just in because they didn't dare to no go through with it, hoping to get a piece of the big cake as well, gaming GPUs are a byproduct as well for them I'd say.
All in all, there is no hope. So rechoice, and look into the abyss.
Solfaur
http://ww2.kqed.org/pop/wp-content/uploads/sites/12/2016/06/QLAAW.gif
RavenMaster
Of course there's a decline in GPU and CPU sales. Motherboard and GPU manufacturer's are taking the p*ss with extortionate pricing.
AuerX
It's going to be a long wait for all the ppl that think Nvidia will have to lower prices because of gaming GPU's "not selling".....
AuerX
It's called re-positioning.
Embra
New games are also becoming too demanding. They require $$$ hardware to play.
I think people are turning away from PC gaming altogether. They are turning to other media options or just not gaming.
So many uninspiring games of late. (My opinion)
Undying
Good let the sales drop even further. No one should be buying these overpriced cards.
900eur for a 4070ti, nvidia has lost its mind.
RealNC
If you increase prices when demand drops, then the end-game of that is that they'll try and make the full revenue from just one GPU sale. So an RTX 8000 series GPU will cost billions of dollars :P
H83
That`s how things work here in Portugal, if the number of customers drop, then we raise the prices in the same proportion to keep things even...:D
Sooner or later they are going to need to drop their prices if they can`t sell their products. Or they will quit the consumer market.
