Intel Arc A380 Desktop Graphics Card Pre-Orders in USA start at 139 USD

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At $139 I think that's a pretty good deal for starters. Also, this thing might likely end up in OEM starting machines, and honestly, I think it's okay for that price.
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That's actually not that bad a deal. If I needed a cheap new GPU at this price, I'd be getting a 6400/6500XT myself, but Intel isn't asking for the moon here either.
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The card seems priced right. If with in a year gradually fix the dx11 stuff at least it will be a great deal to buy today even . Best of luck and success to this venture !
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until you see your favourite games doesn't run or it runs like crap.. you realised you wasted 140 bucks
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Would just rather buy used rx580 or gtx1060 for that price.
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Well, at least it`s cheap...
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Pricing is OK really, pain about the 8 pin though.
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Starts at, and what will the merchants actually price it at? I hope itthese get off the ground.
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Undying:

Would just rather buy used rx580 or gtx1060 for that price.
You. But not everyone goes on used gpus. Especially someone that is not in the field and has to get a pc for a teenager
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If by the release date it overall performs as good or better than others in the same price bracket, this would be decently appealing for long-term ownership, since Intel is still working on optimizations. So, it could end up punching above its weight after a year or so. However, I'm still not going to recommend this to Windows users. Intel has a tendency to prematurely neglect products that get superseded, and considering how Intel knows this launch will overall be a failure, they do not have the incentive to maintain it for very long. I would like to be proven wrong.
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I wouldn't be surprised to find they are actually losing money on these cards.
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Reddoguk:

I wouldn't be surprised to find they are actually losing money on these cards.
They're most likely going to profit in manufacturing costs but they're going to be a long way away from covering R&D, marketing, and driver dev costs.
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All the rumors I hear on social media are "its crap they going to cancel it". Let's see what happens. I do hope they release it and it's not that bad and can be sub mid-level.
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schmidtbag:

They're most likely going to profit in manufacturing costs but they're going to be a long way away from covering R&D, marketing, and driver dev costs.
Well if they can fix the issues and in the long run release cards that are on par with 5060's (when they release in X years), we might get a proper competitor. Then slowly creep up and try and deal blows in the higher end market eventually too. I just hope they stick to their guns and keep working at it.
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Undying:

Would just rather buy used rx580 or gtx1060 for that price.
Dude, seen 5600XT, and Vega 56 locally for $175. Id even rather buy a $100 GTX 970 over this thing.
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Agonist:

Dude, seen 5600XT, and Vega 56 locally for $175. Id even rather buy a $100 GTX 970 over this thing.
120$ for rx580 8gb or 180$ for gtx1070. Each of their own but i would get an used card at this price point instead.
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Undying:

120$ for rx580 8gb or 180$ for gtx1070. Each of their own but i would get an used card at this price point instead.
Hell, Id buy a HD 7970 or GTX 680 4gb over this. I wouldnt use a gpu with emulated APIs!
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Pre-orders on this GPU before reviews...? I certainly would be cautious.
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Corrupt^:

Well if they can fix the issues and in the long run release cards that are on par with 5060's (when they release in X years), we might get a proper competitor. Then slowly creep up and try and deal blows in the higher end market eventually too. I just hope they stick to their guns and keep working at it.
Well yeah, they will eventually profit, but for the life of this first gen, they're going to take a loss. I'm confident Intel will eventually recoup their losses in future generations, since the costs to improve them won't be anywhere near as steep as this.
Agonist:

Hell, Id buy a HD 7970 or GTX 680 4gb over this. I wouldnt use a gpu with emulated APIs!
Why? Worst-case scenario, your maximum framerate drops by like 5FPS on a decade-old title compared to having native drivers, but I'm sure a A380 will perform better than GTX 680 regardless. Emulating the API is a good move as far as I'm concerned - writing native drivers would be a wasted effort. If MS managed to multithread the translation layer, that could yield a significant performance boost. On games that old, nobody cares if more CPU cycles are used since they hardly ever use more than 2 or 3 anyway.
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schmidtbag:

Well yeah, they will eventually profit, but for the life of this first gen, they're going to take a loss. I'm confident Intel will eventually recoup their losses in future generations, since the costs to improve them won't be anywhere near as steep as this. Why? Worst-case scenario, your maximum framerate drops by like 5FPS on a decade-old title compared to having native drivers, but I'm sure a A380 will perform better than GTX 680 regardless. Emulating the API is a good move as far as I'm concerned - writing native drivers would be a wasted effort. If MS managed to multithread the translation layer, that could yield a significant performance boost. On games that old, nobody cares if more CPU cycles are used since they hardly ever use more than 2 or 3 anyway.
Because now way in hell would I buy this without needed features.