$599 is no premium? Then i9-13900k at about same price is medium level CPU? It is huge difference between CPU and GPU price levels...

Sylwester Zarębski:

$599 is no premium? Then i9-13900k at about same price is medium level CPU? It is huge difference between CPU and GPU price levels...

You aren't buy a GPU, unless you are an AIB partner or a laptop manufacturer. Then you would buy them in the thousands. Consumers buy graphics cards. They have the GPU chip itself, which is every bit as complicated as a CPU, the memory, which is no less advanced the the RAM on the PC motherboard, the PCB, the power delivery, the cooling. When you buy a CPU you only get the... CPU. If you want to get more, you'd need to buy a whole PC, which will be more expensive than the CPU alone, obviously. That being said, the graphics cards are getting too expensive as well, with the enthusiast models being ridiculously expensive. But business is business. From a business pov if something still sells as expected, it's not too expensive.

Hilbert Hagedoorn:

With performance that rivals the founder edition

yeesh! i mean Galax sure can make a good looking card, but i expect the aib to make a better card than FE

tunejunky:

yeesh! i mean Galax sure can make a good looking card, but i expect the aib to make a better card than FE

qft. Sadly, this move on Nvidia's side (and AMD's intention maybe as well) is what got EVGA to quit.