Is it my idea or they just use a hashtag and some words while their actual equipment addons are no different than Corsair or Phanteks etc?

cooler master has been around for a long time. theyve been making decent fans at super cheap prices forever. their cases are some of the most functionally effective implementations ive seen, period. i love my HAF932...had it since before the HAFx came out. call it ugly all you want; its a utilitarian tank :P

To celebrate the official launch of the #MASTERBUILD platform, we decided to have a giveaway. Send us photos of your builds/mods to be entered to win US$500 in CM store credit (any region) and a #MasterBuild T-shirt.

awesome. wont be entering, as i havent been modding or building anything new since my health declined this past year - but i encourage yall to do so.