NVIDIA: no longer a graphics company

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CEO [Jensen] sent out an email on Friday evening saying that everything is moving to deep learning and "We're no longer a graphics company". Nvidia, known for its longstanding role in video card manufacturing, has traditionally served both consumer and professional markets, maintaining a strong presence in the industry for over a decade. The company's position, however, is evolving, with a shift in identity from being solely a graphics card producer to embracing a broader technological spectrum. Jensen Huang, CEO of Nvidia, has articulated a change in the company's self-perception, no longer seeing it as exclusively a graphics card entity. This reorientation is fueled by diversified revenue sources, especially from the rapidly growing artificial intelligence (AI) sector.

This strategic transformation was highlighted by Greg Estes, Nvidia's Vice President of Marketing, who referred to an email from Jensen Huang. In it, Huang signaled a company-wide shift towards deep learning, moving away from being branded purely as a graphics entity. This shift is a critical step in Nvidia's transition to an AI-focused organization. Nvidia's strategic moves, including the pioneering of the term 'GPU' and the launch of the CUDA product stack, were highlighted in a feature by The New Yorker, which detailed the company's significant bets in technology.

Jensen Huang has candidly expressed his feelings about the company's journey, often waking up with concerns and anxieties instead of confidence. This reflects the numerous challenges Nvidia has confronted over the years. Acknowledging the dynamic nature of the tech industry, Huang admits to the absence of a fixed master plan for Nvidia, relying instead on intuition for key decisions at critical junctures.

Nvidia's path, regardless of individual perspectives on these developments, has positioned it as one of the world's most valuable technology companies. It now competes closely with industry giants like Amazon and Alphabet. 

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