Recent information suggests Nvidia is discreetly working on central processing units (CPUs) optimized for Microsoft's Windows operating system, leveraging technology from Arm Holdings. This endeavor is aligned with Microsoft's broader objective to support chip companies in crafting Arm-based processors apt for Windows devices. The rationale behind these efforts appears to challenge Apple's growing market presence. In the past three years, Apple has substantially expanded its market share, largely credited to the introduction of its in-house Arm-based chips for Mac computers, as indicated by preliminary data from IDC.

AMD is concurrently navigating a similar trajectory, emphasizing the development of Arm processors suitable for Windows. While both tech leaders, Nvidia and AMD, have suggested a potential 2025 release for these chips, the exact technical specifications and intricate details of these projects are yet to be revealed. Official representatives from AMD, Arm, Microsoft, and Nvidia have abstained from commenting on the matter when approached by Reuters.