besides that it costs money, it also needs secure wifi everywhere (since a theater with multiple rooms will not have that one person sitting in one spot the whole time) and labor is still cheap, so the smaller screens or theaters with only a few rooms will not spend lots of money to "replace" 1-3 workers. and how many customers will be happy waiting when there is a problem (showing the movie), when the only person working there, needs to call support, maybe in another country with ppl not speaking the same language (natively), right... there are a number of reasons why theaters (no matter the size) still employ ppl. how many have replaced their concessions with (cheaper) vending machines? right... just because a country doesnt have 4K projectors, doesnt mean they dont have theaters. most large rooms are still using the (reg) ones for movies and run the digital ones for stuff like imax experience and TV/shows being broadcasted. might be a good way to update/upgrade smaller and/or older theaters, but i would rather like to see the (classic) imax (70mm) film made into widescreen and replacing the smaller material. just the "stability" you get from the way they project, has a huge impact on IQ. any bars around movies are based on what aspect/film was used, but just because STW used a certain ratio 40y ago, doesnt mean we cant change that (for future movies). e.g., just because i had an ide connected hdd 20y ago (and liked it) doesnt mean i 'll keep holding on (to same tech) for the next 20y..

The item being replaced is the projector. Get with the discussion. Who mentioned concessions? That is where the movie houses make their money. Ticket sales is a far distant second. The movie has to be around drawing a crowd for more than two weeks before the theater sees a dime from ticket sales. Then there is a royalty to pay after that second week based on the total amount of seats in the theater on a per showing basis regardless if the seats are filled or not. The theater the wife and I usually go to got rid of their ticket sales people and moved ticket sales to the concession counter over ten years ago. 15/70 is a huge piece of celluloid to push at 24 frames/sec. HFR on actual 15/70 stock is not easy to achieve for the film camera nor the projector. The platters needed to hold a 2hr movie is unreal. If you ever had a chance to see an actual 15/70 projector, you would have realized that the film travels horizontally across the lamp because the amount of film utilized is so heavy. That is why they upgraded the vast majority of their branded theaters to digital. The black bars appear on TV sets when the aspect ratio is different than the screen's. Traditional film screens do not end up with black bars no matter what the aspect ratio the film being shown utilized. Aspect ratios of films changed because of what I mentioned earlier and what Samsung's VP hit on; coming up with superior offerings that differentiates theaters from home systems to keep people going to theaters. I personally do not see this as such an offering. It is just different. Plus it is a tiled screen.

...but just because STW used a certain ratio 40y ago, doesn't mean we cant change that (for future movies)...

Thank you for proving my point. If you do not care about movies being in the CORRECT aspect ratio, stay at home and enjoy all the black borders you want. WE do not decide the aspect ratio of the movies we watch at the cinema, THE DIRECTOR and CINEMATOGRAPHER does. No one, not even the almighty SAMSUNG and trillions of dollars can and should be able to change that. EVER. Jeez...change the aspect ratio...what's next, you want to turn up on set and demand they add more lighting so you can see it better on your cruddy TN panel television at home? Just, so shocked you even posted it. You must have been trolling, knowing that the trigger-king was reading in this thread...no one with any strain of geekdom in them would ever suggest changing the aspect ratio of films...god damn. I need to take a shower.

Thank you for proving my point. If you do not care about movies being in the CORRECT aspect ratio, stay at home and enjoy all the black borders you want. WE do not decide the aspect ratio of the movies we watch at the cinema, THE DIRECTOR and CINEMATOGRAPHER does. No one, not even the almighty SAMSUNG and trillions of dollars can and should be able to change that. EVER. Jeez...change the aspect ratio...what's next, you want to turn up on set and demand they add more lighting so you can see it better on your cruddy TN panel television at home? Just, so shocked you even posted it. You must have been trolling, knowing that the trigger-king was reading in this thread...no one with any strain of geekdom in them would ever suggest changing the aspect ratio of films...god damn. I need to take a shower.

Do you realize how many different aspect ratios there are for movies? I guess directors are not geeked out enough.

Do you realize how many different aspect ratios there are for movies? I guess directors are not geeked out enough.

Not making any sense brah, might be my lack of precision. So let me, like Noah, extend an olive branch. Movie theatres have very large screens, televisions are fixed dimensionally. (digital) Projectors have lens shift and zoom, big televisions do not. Projectors can change their lens, televisions cannot as they do not have lens'. Simply speaking, you do not have to buy a new television to accommodate the original aspect ratio (the "correct aspect ratio"). You lens shift & zoom, or switch the lens. If appropriate or necessary, you change the lens completely - but this is less common than directors and cinematographers choosing 2.35:1 as a standard "widescreen", or if they are just making any old crap for near-simultaneous release on screen and home cinema, 1.78:1-1.85:1 (A good Day to Die Hard). By having black borders in movie theatres, and (mainly) having big televisions as opposed to projectors, makes my brain explode into Alderaan-sized fragmentations which sends waves of disturbance throughout the galaxy.

Its quite possible they live near or in the same area as them below!? [youtube]h3QgAaoTdnU[/youtube]

God I love Phoebe Cates movies! http://www.joblo.com/images_arrownews/phoebe-cates-1.jpg

God I love Phoebe Cates movies!

She's 53 https://s.yimg.com/uu/api/res/1.2/amgtwTj4F.ETTZ1Z0Lh1.A--/aD03MDA7dz0xMDI0O3NtPTE7YXBwaWQ9eXRhY2h5b24-/http://l.yimg.com/os/251/2013/08/13/phoebe-jpg_025702.jpg

@Clouseau i do know how large the rolls of the 70mm imax stuff is. i do know they can only do 60min max (one reason they dont do hollywood movies but more docu stuff or only certain scenes that are shot with the imax cam), and never stated anything different. you might wanna read up on imax, as the 70mm theaters (called imax classic) are NOT the ones using (only) the digital projectors (called imax experience), as those two things are not the same (nor are the theater rooms for it).

@Clouseau i do know how large the rolls of the 70mm imax stuff is. i do know they can only do 60min max (one reason they dont do hollywood movies but more docu stuff or only certain scenes that are shot with the imax cam), and never stated anything different. you might wanna read up on imax, as the 70mm theaters (called imax classic) are NOT the ones using (only) the digital projectors (called imax experience), as those two things are not the same (nor are the theater rooms for it).

What I stated stands. Will let their 10K speak for itself. There is nothing called Imax Classic. Look on pages 10 & 11 on the document that is linked. Non-digital is on its way of the Dodo; why they have their DMR service. Non-digital is an intensely small niche market at this point. 2016 10K link https://www.sec.gov/Archives/edgar/data/921582/000119312517054210/d339843d10k.htm