NVIDIA GeForce GTX 1660 Benchmark Surfaces in AotS Database

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HardwareCaps:

don't think its "because nvidia"
It actually is, here is 1 example: [SPOILER]
... 1050Ti is also terrible budget card, unless you absolutely have to buy nVidia cards.
I love Nvidia...always have... Tried AMD but didn't like it as well. Even if the 1050 TI isn't a huge upgrade or the greatest upgrade...it's still an upgrade to me, lol
[/SPOILER] It is safe to say that nVidia earned "apple" status with their marketing. They even mislead media to compare 2060 to 1070Ti instead of 1070, because Ti is newer release and it would look worse if people actually compared it to similar priced 2.5 year old card... Even specs of the card are very similar to 1070.
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fantaskarsef:

I'm afraid that wouldn't help much, since people would confuse RTX and GTX, probably thinking 2060 is 2060... although I agree with you in general, GTX 1160 is horrible in terms of numbering and association with the other lineup already established.
You would have a point if the price difference wasn't going to be so significantly different. People would get suspicious as to why there could be such a drastic price difference over what may be a minor performance difference, and therefore pay closer attention. Also, if reducing confusion was Nvidia's goal, they wouldn't have 6 variants of the 2060 alone.
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Crazy Serb:

They even mislead media to compare 2060 to 1070Ti instead of 1070, because Ti is newer release and it would look worse if people actually compared it to similar priced 2.5 year old card... Even specs of the card are very similar to 1070.
"Mislead media" to compare it to 1070ti? It beats it across the board, so no misleading at all. [spoiler]https://tpucdn.com/reviews/NVIDIA/GeForce_RTX_2060_Founders_Edition/images/relative-performance_2560-1440.png l[/spoiler]
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Crazy Serb:

It actually is, here is 1 example: [SPOILER] [/SPOILER] It is safe to say that nVidia earned "apple" status with their marketing. They even mislead media to compare 2060 to 1070Ti instead of 1070, because Ti is newer release and it would look worse if people actually compared it to similar priced 2.5 year old card... Even specs of the card are very similar to 1070.
one comment is not relevant.... and the 1050Ti is a good card. it's main strength comes from the fact that you don't need a good PSU to use it. just stick in into the PCIE lane and you're good. this is why the 1050Ti is extremely popular in OEMs and pre-builts. pricing varies a lot between countries, some might have the 1050Ti much cheaper than the 470. as I said, there are some people who go by brand name but its just not the majority. people are willing to try out difference things, look at what he wrote: "Tried AMD but didn't like it as well."
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This card should've been called rtx/gtx2050 people would go berserk knowing a low tier card is priced at 250$. So here we have gtx1660ti.
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Crazy Serb:

It actually is, here is 1 example: [SPOILER] [/SPOILER] It is safe to say that nVidia earned "apple" status with their marketing. They even mislead media to compare 2060 to 1070Ti instead of 1070, because Ti is newer release and it would look worse if people actually compared it to similar priced 2.5 year old card... Even specs of the card are very similar to 1070.
BTW also apple is a great example of ppl leaving a brand for better value. apple market share dropped significantly as competition caught up with it.
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HardwareCaps:

BTW also apple is a great example of ppl leaving a brand for better value. apple market share dropped significantly as competition caught up with it.
I'm normally not one to come in defense of Apple, but that has a lot to do with the Chinese market, which in turn I think was because of laws.
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Honestly I couldn't care less for RTX/DLSS I have one 1060 6gb and one rx580 8gb and most of the time during years I used card from ATI/NVIDIA even at the same time frame (different computers ofc). What I really want to see is competition ! If Navi will bring that is better for us all 🙂 but AMD has higher prices for the high end stuff and nvidia can crush it there since it has better performing card in the high end segment. AMD from my opinion is good in middle end never was good in high end (because of releasing products way too late or way too pricey).
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schmidtbag:

Also, if reducing confusion was Nvidia's goal, they wouldn't have 6 variants of the 2060 alone.
Right now they don't have 6 variants of the 2060, there is only 1. If these GTX 1660 rumors are real, I think those other 5 rumored variants of the 2060 are just not real, since these 16 series would cover the price points below the 2060. Unrelated, my biggest problem with AMD currently is how power hungry their cards are nowadays. I miss the HD4000/5000/6000 days... Since then it's like AMD and NVidia switched places, AMD is the now the power hungry one and NVidia is the efficient one.
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ezodagrom:

Right now they don't have 6 variants of the 2060, there is only 1. If these GTX 1660 rumors are real, I think those other 5 rumored variants of the 2060 are just not real, since these 16 series would cover the price points below the 2060.
Doesn't matter when they exist; they're planned. It's also pretty reasonable to expect them to appear, seeing as the 1060 had so many variants too. Regardless, even if there is only 1 flavor of 2060 and multiple variations of the 1660, that's still confusing. So no matter what way you look at it, consumers are going to be confused about what to get.
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schmidtbag:

Doesn't matter when they exist; they're planned. It's also pretty reasonable to expect them to appear, seeing as the 1060 had so many variants too. Regardless, even if there is only 1 flavor of 2060 and multiple variations of the 1660, that's still confusing. So no matter what way you look at it, consumers are going to be confused about what to get.
Nvidia is doing that deliberately. Not everyone is reading tech forums and tech sites/YT channels before they buy a gpu. People see a 1060 and they buy a 1060 not knowing there is like five different versions of it. No doubt they will do the same with 2060.
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sverek:

It doesn't make sense, they need to push RTX to consumers so it adapts. Giving consumer a choice to buy a new well performing GPU without RTX, is like just giving up on it.
in some ways you're right. but not from a manufacturing standpoint. RT "cores" add complexity (and therefore cost) to an already bonus-sized IC. in this market segment - dominated by AMD - Nvidia has to compete against a more efficient manufacturer at a more efficient process. the only way it can do so is by limiting features and therefore cost. RTX was a stunt, launched prematurely on an old process. the cards themselves are excellent, validating the architecture. but that doesn't mean Nvidia wasn't pulling a fast one, hoping to buy time and eliminate Radeon VII blowing up the 1080ti. this series is indeed aimed directly at what Nvidia thought Navi was going to be. but AMD stole a march on them (manufacturing wise) and Navi will be far better than this. even Navi 10 will do better than a gtx 1070.
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moab600:

Ah poor nvidia, rushed the awful RTX series and still only one game uses it, and it's not that great at all. Seriously this is a stop gap generation that should be avoided by everyone, the 3000 probably will improve every bit of performance along with maybe acceptable RTX performance, across all cards.
please note: both of us are rocking Nvidia cards
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schmidtbag:

You would have a point if the price difference wasn't going to be so significantly different. People would get suspicious as to why there could be such a drastic price difference over what may be a minor performance difference, and therefore pay closer attention. Also, if reducing confusion was Nvidia's goal, they wouldn't have 6 variants of the 2060 alone.
Not sure, but I don't exactly expect a huge difference in pricing anyway. They won't shove 200$ off a mid range card... I think it's going to be 100$ at most, and to be honest, that's almost the range in which AIB models can differ. But pricing is a good indicator, you are right about that. We all know, who wants to know the difference will find it out anyway, or ask somebody who they think knows. But especially here I've come across a lot of people who think that not informing yourself before a purchase is the normal scenario, as seen in many discussions before. I personally trust myself to read reviews, and specs, and know the difference, like any hardware enthusiast should do and know before a purchase decision 😉
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tunejunky:

in some ways you're right. but not from a manufacturing standpoint. RT "cores" add complexity (and therefore cost) to an already bonus-sized IC. in this market segment - dominated by AMD - Nvidia has to compete against a more efficient manufacturer at a more efficient process. the only way it can do so is by limiting features and therefore cost. RTX was a stunt, launched prematurely on an old process. the cards themselves are excellent, validating the architecture. but that doesn't mean Nvidia wasn't pulling a fast one, hoping to buy time and eliminate Radeon VII blowing up the 1080ti. this series is indeed aimed directly at what Nvidia thought Navi was going to be. but AMD stole a march on them (manufacturing wise) and Navi will be far better than this. even Navi 10 will do better than a gtx 1070.
+1! Main reason to avoid RTX is that it's rushed on old process and sells for high premium, the next model on 7nm gonna be much faster + much better performance/$$$. If Gamers need upgrade they should go for "like new with warranty" ex mining cards (up-to Vega/1080TI levels) and wait for next gen. I can beleive that they are selling RTX 2080 at 1080TI price with only 8GB vRam! that alone should be big reason to avoid it!
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HWgeek:

+1! Main reason to avoid RTX is that it's rushed on old process and sells for high premium, the next model on 7nm gonna be much faster + much better performance/$$$. If Gamers need upgrade they should go for "like new with warranty" ex mining cards (up-to Vega/1080TI levels) and wait for next gen. I can beleive that they are selling RTX 2080 at 1080TI price with only 8GB vRam! that alone should be big reason to avoid it!
Nobody is buying RTX for the RT part, they are buying it for the raw performance it has over their last cards. When 1080ti owners need an upgrade after so long with their card, 2080ti is the only choice. Nothing else exists in that perf range. 2080 owners are buying because... there are no more 1080ti's left.
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cryohellinc:

Why not make is GTX 2060. This way you have distinction RTX - Ray Tracing cards, GTX non-ray tracing lineup. Customers are familiar with this + it just makes sense. Why mix them up?
People will buy a GTX thinking it has RTX features, or buy a GTX thinking they bought an RTX, or mislabeling on websites/sellers, etc. That's a nightmare waiting to happen. Now, of the RTX had been called a RTX 2065, and a GTX would be called GTX 2060, or as it currently is, RTX 2060 and say a GTX 2055, then sure, but otherwise, a nightmare waiting to happen.
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Aura89:

People will buy a GTX thinking it has RTX features, or buy a GTX thinking they bought an RTX, or mislabeling on websites/sellers, etc. That's a nightmare waiting to happen. Now, of the RTX had been called a RTX 2065, and a GTX would be called GTX 2060, or as it currently is, RTX 2060 and say a GTX 2055, then sure, but otherwise, a nightmare waiting to happen.
That has happened before. After the successful Geforce4 series Ti4200/4400/4600, they released Geforce4 MX420/440, inferior lower end cards. Geforce4 name reeled in all the uninformed, who thought these were in same class as other Geforce4 cards.
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Digital Darwinism.
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This could be a really good card if it is priced correctly but knowing how Nvidia is lately...