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Facial recognition tech estimates customers gender, age...
Facial recognition tech estimates customers gender, age and how often they visit:
Speed Weed
Senior Member
Posts: 1066
Joined: 2011-12-04
Senior Member
Posts: 1066
Joined: 2011-12-04
#4456598 Posted on: 11/17/2012 06:15 PM
Shoplifters had better fine-tune their strategies as well,then.
Shoplifters had better fine-tune their strategies as well,then.
Mikedogg
Senior Member
Posts: 2844
Joined: 2011-11-01
Senior Member
Posts: 2844
Joined: 2011-11-01
#4456604 Posted on: 11/17/2012 06:23 PM
And that's called "Customer Targeting".
So much for privacy and freedom of choice.
And that's called "Customer Targeting".
So much for privacy and freedom of choice.
Chouji
Senior Member
Posts: 5636
Joined: 2004-01-10
Senior Member
Posts: 5636
Joined: 2004-01-10
#4456843 Posted on: 11/18/2012 12:08 AM
This doesn't really bother me that much. I expect such stores to also have cameras at the registers, so they can compare what you buy, with your face.
They would be able to build a database for gender, ~age, maybe race, with certain products.
An example of it's usage, and forgive me, it's the first clear cut one i could think of,
Girls/Women between the ages of 14 and 40, being the primary purchaser of feminine hygiene products (tampons/pads etc). If the store detects a high influx of such customers, at that current time, they could run an instant sale on a particular product. Tampax for example.
And with many stores adopting the digital price tag (clothing at Kohl's often uses LCD pricing guides that sit on the clothing racks), The guides/tags can be updated on the fly, instantly.
Another example, America's food stamp. If it recognizes a higher influx of repeat customers that pay with food stamps on a certain day of the month. (beginning of month usually) a store can adjust the prices on the fly.
And with camera's in the aisles too, they could maintain the price you saw in the aisle, with what you pay at the register, even if the price has since changed.
So you guys looking at this as some sort of invasion of privacy, or what ever. It's just the evolution of marketing. Should have all seen it coming. I did, when stores would send text alerts to repeat customers, using the phones GPS if they were near the store.
I'm not saying I agree with it. Just that I totally saw it coming and everyone else should have too.
Especially with racial estimating too. But lets be honest, racial stereotyping is super powerful for marketing. Political correctness can kiss my butt, it's true.
i'm lovin' it
This doesn't really bother me that much. I expect such stores to also have cameras at the registers, so they can compare what you buy, with your face.
They would be able to build a database for gender, ~age, maybe race, with certain products.
An example of it's usage, and forgive me, it's the first clear cut one i could think of,
Girls/Women between the ages of 14 and 40, being the primary purchaser of feminine hygiene products (tampons/pads etc). If the store detects a high influx of such customers, at that current time, they could run an instant sale on a particular product. Tampax for example.
And with many stores adopting the digital price tag (clothing at Kohl's often uses LCD pricing guides that sit on the clothing racks), The guides/tags can be updated on the fly, instantly.
Another example, America's food stamp. If it recognizes a higher influx of repeat customers that pay with food stamps on a certain day of the month. (beginning of month usually) a store can adjust the prices on the fly.
And with camera's in the aisles too, they could maintain the price you saw in the aisle, with what you pay at the register, even if the price has since changed.
So you guys looking at this as some sort of invasion of privacy, or what ever. It's just the evolution of marketing. Should have all seen it coming. I did, when stores would send text alerts to repeat customers, using the phones GPS if they were near the store.
I'm not saying I agree with it. Just that I totally saw it coming and everyone else should have too.
Especially with racial estimating too. But lets be honest, racial stereotyping is super powerful for marketing. Political correctness can kiss my butt, it's true.
i'm lovin' it
anticupidon
Senior Member
Posts: 3194
Joined: 2008-03-06
Senior Member
Posts: 3194
Joined: 2008-03-06
#4456880 Posted on: 11/18/2012 01:12 AM
Future is a scary place.
Future is a scary place.
Norvekh
Senior Member
Posts: 2666
Joined: 2006-03-27
Senior Member
Posts: 2666
Joined: 2006-03-27
#4456924 Posted on: 11/18/2012 03:20 AM
Welcome to the future. Please check your privacy at the door and enjoy the convenience of multibillion dollar companies targeting you and your wants with a finely tuned laser-like focus.
Future is a scary place.
Welcome to the future. Please check your privacy at the door and enjoy the convenience of multibillion dollar companies targeting you and your wants with a finely tuned laser-like focus.
Penal Stingray
Senior Member
Posts: 957
Joined: 2010-12-17
Senior Member
Posts: 957
Joined: 2010-12-17
#4456978 Posted on: 11/18/2012 05:23 AM
But I don't like my ugly mug taken
but does it really need to lol
But I don't like my ugly mug taken
but does it really need to lol
kanej2007
Senior Member
Posts: 8364
Joined: 2007-08-07
Senior Member
Posts: 8364
Joined: 2007-08-07
#4457025 Posted on: 11/18/2012 06:55 AM
What if you happen to be a tranny/shemale? How the fucck will it identify you?
I'm not implying I'm a tranny but was just wondering how this facial recognition would identify someone whose had a sex change, lol.
What if you happen to be a tranny/shemale? How the fucck will it identify you?
I'm not implying I'm a tranny but was just wondering how this facial recognition would identify someone whose had a sex change, lol.
Chouji
Senior Member
Posts: 5636
Joined: 2004-01-10
Senior Member
Posts: 5636
Joined: 2004-01-10
#4458183 Posted on: 11/19/2012 11:16 PM
It's a rough estimate. It would probably also consider what purchases you make, and compare it to what other estimated females or males bought in a way to analyze it, if it isn't sure.
Furthermore transgendered people usually identify as a specific gender, though this isn't always the case, with people who prefer trans-intersex, and trans-androgynous.
This doesn't really bother me, so long as it doesn't also take name, address, phone number into account. It would lead to a massive influx of personalized junk mail and telemarketers specific to the products you buy.
Similar as to how ads online, show stuff related to recent searches. Except it would be offline, in your mail etc.
It's a rough estimate. It would probably also consider what purchases you make, and compare it to what other estimated females or males bought in a way to analyze it, if it isn't sure.
Furthermore transgendered people usually identify as a specific gender, though this isn't always the case, with people who prefer trans-intersex, and trans-androgynous.
This doesn't really bother me, so long as it doesn't also take name, address, phone number into account. It would lead to a massive influx of personalized junk mail and telemarketers specific to the products you buy.
Similar as to how ads online, show stuff related to recent searches. Except it would be offline, in your mail etc.
PhazeDelta1
Moderator
Posts: 15618
Joined: 2010-09-12
Moderator
Posts: 15618
Joined: 2010-09-12
#4458188 Posted on: 11/19/2012 11:22 PM
What if you happen to be a tranny/shemale? How the fucck will it identify you?
I'm not implying I'm a tranny but was just wondering how this facial recognition would identify someone whose had a sex change, lol.
We dont judge here.
What if you happen to be a tranny/shemale? How the fucck will it identify you?
I'm not implying I'm a tranny but was just wondering how this facial recognition would identify someone whose had a sex change, lol.
We dont judge here.
sverek
Moderator
Posts: 4232
Joined: 2011-01-02
Moderator
Posts: 4232
Joined: 2011-01-02
#4458406 Posted on: 11/20/2012 06:18 AM
What if you happen to be a tranny/shemale? How the fucck will it identify you?
I'm not implying I'm a tranny but was just wondering how this facial recognition would identify someone whose had a sex change, lol.
You won't get it anyway... it just ends up good or bad way.
What if you happen to be a tranny/shemale? How the fucck will it identify you?
I'm not implying I'm a tranny but was just wondering how this facial recognition would identify someone whose had a sex change, lol.
You won't get it anyway... it just ends up good or bad way.
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Posts: 79
Joined: 2011-11-28
That's my little brother.