It's a list you don't want to be on as a company, but there you have it. According to a recent study by Rave, it was discovered that Microsoft is the most despised technology company in the largest number of countries, occupying this position in a total of 22 countries, as you may have guessed from the title.
RAVE Reviews, utilizing the SentiStrength research tool, evaluated over a million brand-related tweets for positive or negative content before publishing the results. The process used to find these tweets consisted of searching for the top 100 most searched brands on
In the field of major technology (at the top), Microsoft is by far the most despised business in the world, with disdain expressed by 22 countries, including the United States. Comparatively, Facebook and Google have a combined presence in 24 nations each.
Sony was the most despised brand in the greatest number of nations, with the brand being despised in a total of ten countries. When it comes to gaming companies, it should come as no surprise that Ubisoft dominates the field, having been named the most despised brand in the business in 23 nations.