It is a long name alright, Asia region based Colorful has released a GeForce GTX 107, the iGame Snake X-Top Graphics Card comes with a massive three fan cooler and a totally custom design.
The Colorful GeForce GTX 1070 iGame Snake X-Top has factory tweaked clocks of 657 MHz core and 1860 MHz on the Boost clock. Memory is clocked at 8.00 GHz (GDDR5-effective). The product comes with a dual-BIOS and a PCB + VRM design on 10-phases. It has two 8-pin PCIe power connectors. The card comes with three DP, one HDMI and a DVI connector.
Again, colorful is focused on the Asia market, quite a shame really as that looks like a tasty product.