Guru3D.com
  • HOME
  • NEWS
    • Channels
    • Archive
  • DOWNLOADS
    • New Downloads
    • Categories
    • Archive
  • GAME REVIEWS
  • ARTICLES
    • Rig of the Month
    • Join ROTM
    • PC Buyers Guide
    • Guru3D VGA Charts
    • Editorials
    • Dated content
  • HARDWARE REVIEWS
    • Videocards
    • Processors
    • Audio
    • Motherboards
    • Memory and Flash
    • SSD Storage
    • Chassis
    • Media Players
    • Power Supply
    • Laptop and Mobile
    • Smartphone
    • Networking
    • Keyboard Mouse
    • Cooling
    • Search articles
    • Knowledgebase
    • More Categories
  • FORUMS
  • NEWSLETTER
  • CONTACT

New Reviews
Be Quiet! Pure Power 12 M - 850W ATX 3.0 PSU review
Corsair H170i Elite Capellix XT review
Forspoken: PC performance graphics benchmarks
ASRock Z790 Taichi review
The Callisto Protocol: PC graphics benchmarks
G.Skill TridentZ 5 RGB 6800 MHz CL34 DDR5 review
Be Quiet! Dark Power 13 - 1000W PSU Review
Palit GeForce RTX 4080 GamingPRO OC review
Core i9 13900K DDR5 7200 MHz (+memory scaling) review
Seasonic Prime Titanium TX-1300 (1300W PSU) review

New Downloads
FurMark Download v1.33.0.0
Intel ARC graphics Driver Download Version: 31.0.101.4091
Corsair Utility Engine Download (iCUE) Download v4.33.138
CPU-Z download v2.04
AMD Radeon Software Adrenalin 23.1.2 (RX 7900) download
GeForce 528.24 WHQL driver download
Display Driver Uninstaller Download version 18.0.6.0
Download Intel network driver package 27.8
ReShade download v5.6.0
Media Player Classic - Home Cinema v2.0.0 Download


New Forum Topics
Microsoft Now Is Proactively Informing Windows 10 users to update to Windows 11 Sony Bravia fix will be included in the driver after next. EnGenius releases Outdoor Point-to-Point Client Bridge with Wi-Fi 6 3DFX Voodoo 5 6000 Rev 3700A 128MB prototype Bids Reach $13,200 AMD Software: Adrenalin Edition 22.11.2 - Driver download and discussion Amernime Zone AMD Software: Adrenalin / Pro Driver - Release Discovery 22.12.2 WHQL Review: Be Quiet! Pure Power 12 M - 850W (ATX 3.0 / PCIe 5.0 ) power supply GeForce RTX 4060 would be equivalent to an RTX 3070 Ti in performance RDNA2 RX6000 Series Owners Thread, Tests, Mods, BIOS & Tweaks ! Extreme 4-Way Sli Tuning




Guru3D.com » News » Logitech exits OEM mouse production

Logitech exits OEM mouse production

by Hilbert Hagedoorn on: 04/27/2015 08:59 AM | source: | 25 comment(s)
Logitech exits OEM mouse production

Logitech shared that their quarterly operating profit fell 34 percent, mainly due to a shrinking demand for accessories like the computer mouse. The mice and keyboard business are declining, Logitech said it will exit a low-margin business that mainly makes computer mice for PC makers to sell as their own. 

Logitech will be increasing prices outside the US to compensate for the currency declines, espoecially the USD - EURO conversion is expensive. For European customers this means price increases of up-to 13 percent across the board.

It reported operating profit of $14.5 million for the quarter ended March 31, compared to $21.8 million a year ago, due to pockets of sales strength, lower costs and fewer restructuring charges. Net sales in the March quarter fell 4.7 percent to $467.2 million, at the high of estimates.

Logitech has at best managed slow sales growth for six of the past seven years. However, underlying demand for new products and action to cut costs and raise prices are positioning it for sustained growth in coming years, it said.

Shares of the Lausanne-based company traded up 2.2 percent at midday on the Zurich stock exchange, following the report.

Once Logitech exits the declining computer mouse manufacturing business, underlying sales results from are set to show sustained sales growth in constant currency terms, Chief Executive Bracken Darrell said in an interview.

"This (retail business) is going to be the bulk of our business going forward," Darrell said. "What we are announcing today is the simplifying of our story."

Excluding currency swings, sales nudged up 1 percent. Logitech's retail business, which generates 90 percent of sales, grew 7 percent in constant currency. Importantly, newer growth categories on which it is betting its future business, grew 45 percent and now make up nearly one-third of its retail business.

Darrell, who has moved Logitech into new product lines while cutting costs in older product areas, said Logitech was prepared to increase prices to offset currency declines.

"We are raising prices around the world," Darrell told Reuters, referring to markets outside the United States. The price increases will take effect in this quarter," he said.

The CEO said he believes the company commands pricing power in many of its accessory lines including what is now its best-selling product line -- wireless Bluetooth speakers. It plans to raise prices around 11 to 13 percent in Europe, for example.

More than half of Logitech's costs and expenses are in U.S. dollars and roughly 10 percent are in Swiss francs while it relies on suppliers in Asia, where currencies have been stable, to source most of its hardware. (1 Swiss franc = $1.0314) (Reporting by Ismail Shakil and Narottam Medhora in Bengaluru; Editing by Keith Weir)



Logitech exits OEM mouse production




« DeepCool GamerStorm TriStellar ITX Chassis · Logitech exits OEM mouse production · GrooveShark Shuts Down Services Completely (updated) »

Related Stories

Logitech MX Master Wireless Mouse - 03/24/2015 11:19 AM
The MX Master is the new paradigm for precise, fast, comfortable computer navigation. For people who work across multiple screens, devices and operating systems, the new mouse is optimized for control...

Logitech G303 Daedalus Apex Performance Edition Gaming Mouse - 03/05/2015 01:54 PM
Logitech introduced its newest Logitech G mouse, the Logitech G303 Daedalus Apex Performance Edition Gaming Mouse. Designed based on feedback from the gaming enthusiast and eSports community, the Logi...

Logitech G302 Daedalus Prime MOBA gaming mouse - 11/05/2014 10:39 AM
Logitech announced the G302 Daedalus Prime MOBA gaming mouse. The G302 was designed in cooperation with Multiplayer Online Battle Arena (MOBA) professional gaming teams. The mouse has Delta Zero senso...

Logitech Releases G910 Orion Spark RGB Mechanical Keyboard - 09/17/2014 10:53 AM
Logitech announced the Logitech G910 Orion Spark RGB Mechanical Keyboard. The keyboard features Logitech's exclusive new Romer-G mechanical switches, offering 25 percent faster actuation than any oth...

Logitech G402 Hyperion Fury FPS Gaming Mouse - 07/30/2014 11:20 AM
Logitech today introduced the fastest gaming mouse ever made, the Logitech G402 Hyperion Fury Ultra-Fast FPS Gaming Mouse. The Hyperion Fury features Logitech’s exclusive Fusion Engine&...


5 pages 1 2 3 4 5


Megabiv
Senior Member



Posts: 798
Joined: 2006-09-14

#5058749 Posted on: 04/27/2015 10:43 AM
Bad news, most of the mice I've owned were Logitech's even the G9x I have now. Never managed to get used to the feel of the Razers so I guess I'll have to look elsewhere in the future.

MasterBash
Senior Member



Posts: 819
Joined: 2003-07-11

#5058756 Posted on: 04/27/2015 10:54 AM
? It says OEM mouse production. They wont stop making mice

KissSh0t
Senior Member



Posts: 12061
Joined: 2011-10-22

#5058757 Posted on: 04/27/2015 10:57 AM
Logitech make the best Mice : <

I have the G9 Laser... which is awesome.. and prior to that the Original G5 Laser.. which was in my opinion one of the best mice ever designed.

PCElite
Senior Member



Posts: 428
Joined: 2011-12-07

#5058770 Posted on: 04/27/2015 11:29 AM
OEM thick skulls >P We still get our toys.

Megabiv
Senior Member



Posts: 798
Joined: 2006-09-14

#5058771 Posted on: 04/27/2015 11:31 AM
OEM thick skulls >P We still get our toys.


Ahhhh well it was still early(ish) when I read that. In which case it's all good :banana:

5 pages 1 2 3 4 5


Post New Comment
Click here to post a comment for this news story on the message forum.


Guru3D.com © 2023