Samsung and Prime Video Bring The Lord of the Rings: The Rings of Power in 8K
The Lord of the Rings: The Rings of Power series debuts September 2nd. Samsung screens will display dynamic creative from the series overlooking New York City's Times Square, London's Piccadilly Circus and Milan's Piazza del Duomo.
Samsung Electronics, the world’s leading TV manufacturer for 16 consecutive years, today announced a collaboration with Prime Video that offers fans the opportunity to experience exclusive 8K content from the much anticipated The Lord of the Rings: The Rings of Power series only on Samsung’s cutting-edge screens.
Before the September 2nd series premiere on Prime Video, Tolkien fans and newcomers alike also will have early access to exclusive content only with Samsung. Today in New York City, Samsung will host an exclusive sneak peek screening event featuring 25 minutes of content from the series’ first two episodes on its three-story LED video wall at Samsung 837 — its flagship experience center. Starting this week, dynamic creative from the series will debut on Samsung’s landmark LED digital screens overlooking New York City’s Times Square, London’s Piccadilly Circus and Milan’s Piazza del Duomo.
Samsung will be the first to offer series content in 8K resolution through a custom sneak peek with exclusive scenes. Viewers will have the opportunity to experience the epic journey in unimaginable depth and detail on Samsung Neo QLED 8K TVs and “The Wall” 8K Micro LED displays. Opportunities for fans to access the exclusive 8K trailer will be announced soon.
“Collaborations such as this mark a major milestone in bringing 8K — the most premium display technology — to the forefront for viewers,” said Simon Sung, Executive Vice President and Head of the Sales & Marketing Team of the Visual Display Business at Samsung Electronics. “For the first time, fans can experience the stunning imagery of The Lord of the Rings: The Rings of Power on Samsung Neo QLED 8K TVs.”
“When considering how to immerse our global fans in the world of The Lord of the Rings: The Rings of Power, Samsung’s exceptional technology and screens felt like a natural fit,” said Andrew Bennett, Vice President of Global Device Partnerships at Prime Video. “Samsung’s depth, detail and incredible passion for the series has started us on an amazing journey together — one we can’t wait for audiences to experience.”
The leader in the development of 8K display technology, Samsung’s Neo QLED 8K series TV’s deliver the most immersive home entertainment experience available today. Whether it’s the stunning vistas of the Khazad-Dûm, the majestic forests of the elf-capital Lindon, or the breathtaking island kingdom of Númenor, fans can experience the Second Age of Middle-earth in pristine 8K resolution thanks to Samsung’s Neural Quantum Processor 8K while being enveloped in the action thanks to Dolby Atmos and Object Tracking Sound — a Samsung technology that follows the action on the screen.
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Senior Member
Posts: 3303
Joined: 2013-03-10
Well, having bad expectation doesn't necessarily mean a bad thing. It could surprise you if it turns out not as bad as you might have thought it would be.
Over-hyping things will cause high expectations so disappointment is pretty much imminent. Take Cyberpunk 2077 for reference *kekw*
But if we think about the LOTR movies, they most certainly had their share of high hype, yet the vast majority of viewers and critics consider them good or excellent movies. Hype is only a problem if you can't deliver. Ironically Peter Jackson was called crazy by many due to filming the whole thing at once and then releasing the movies in consecutive years, so he certainly didn't think he couldn't deliver. What can hype do to you if you have got balls of mithril? Nobody at Amazon even knows what mithril is, and they haven't got balls to begin with.
Senior Member
Posts: 181
Joined: 2019-04-10
It doesn't matter, Amazon is only the investor and publisher for the series. There are other people who direct and produce the series. If they do a good job, then you may get a watchable movie.
Low expectations means that there is room for improvement. The thing about the overhype is just that in most cases companies won't be able to deliver, because they already advertise it with 10/10 or sometimes even higher. So everyone expects to get a 10/10 but by now everyone should know that this very rarely happens.
I am not saying that the LotR series will be good or bad. I just think people are overreacting about it.
But considering the fact that it is already being criticised so hard even before it is released, there is nothing really much to lose, is there? Either they're right and it'll turn out bad, or they'll be wrong and it will be watchable, either way, you won't lose anything, you may only win a watchable series if it turns out good. That's all I wanted to say really.
Senior Member
Posts: 288
Joined: 2020-06-26
way way to woke i wont be watching this garbage.
a dwarf with melanin enough is enough.
and where is her beard.
Melanin is a substance in your body that produces hair, eye and skin pigmentation. The more melanin you produce, the darker your eyes, hair and skin will be. The amount of melanin in your body depends on a few different factors, including genetics and how much sun exposure your ancestral population had
A cave dweller.....
Senior Member
Posts: 3275
Joined: 2006-04-25
Just.... Wow.
As to the show, I'm looking forward to it.
Senior Member
Posts: 181
Joined: 2019-04-10
Well, having bad expectation doesn't necessarily mean a bad thing. It could surprise you if it turns out not as bad as you might have thought it would be.
Over-hyping things will cause high expectations so disappointment is pretty much imminent. Take Cyberpunk 2077 for reference *kekw*
lol, that's what I just thought.