Return rates less than 5% after GeForce GTX 970 VRAM Exposure
The last couple of weeks have been havoc in regards the mess Nvidia created with the GeForce GTX 970 VRAM mess. Over the past few weeks we have been talking with distributors here in the Benelux, and we are hearing that merely a handful of cards are in a return status with the bigger players. John Peddy research however claims this number is as high as 5 %.
Jon Peddie from JPR stated: "I have heard as many as 5 per cent of the buyers are demanding a refund from the AIB suppliers", a quite from Kit-Guru. Retailers are reporting just 1-2%, with two of the UK's biggest retailers offering refunds for the GPU, where they have until the end of this month to box up their GTX 970 and return it. Keep one thing in mind, not all resellers are actually offering the option to return the card, some of them do .. some don't.
So it seems that in the US the return rates are higher opposed to what we are seeing in the EU, and that number includes the regular RMAs as well. If you like to learn more about the VRAM where 3.6 GB is fast memory and the last 512MB is considered a slow partition alongside some down-scaling specs wise, have a peek here.
Percentage wise the Nvidia's reputation, we are sure, has a higher value damage wise.
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And it seems to be a bigger issue for those that don't own the cards, than it is for those that actually do own them.
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If I was buying a gpu based on a spec sheet, I would have kept my 7950 cfx. A single 7950 has less rops, lower floating point performance and lower pixel rate than a 970, true, but has:
more shader units
wider memory bus
more texture units
more memory bandwith
Based on spec alone, the 7950 should only be marginally slower than the 970. the fact is they're not even playing in the same league. You people can't just look at numbers. Look at performance charts, then at the numbers. Spec sheets can give a hint on how the card will perform at higher resolutions etc, you will assume a certain performance drop off with a 256bit card, sure, compared to a 384bit card etc, given the rest of the spec is similar and it's the same architecture.
But just purely looking at numbers is stupid.
EDIT: Those who claim they bought the 970 based on the spec sheet... I'm sorry, you don't have the foggiest about how PC HW works. So I'll gladly disregard everything you say.
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And it seems to be a bigger issue for those that don't own the cards, than it is for those that actually do own them.
I recommended 3 separate people who have 1440p monitors to buy the cards. My reputation as someone who helps others build their rigs is put on the line when Nvidia falsely advertises its specs.
I have a big stake in it without even owning it.
But just purely looking at numbers is stupid.
EDIT: Those who claim they bought the 970 based on the spec sheet... I'm sorry, you don't have the foggiest about how PC HW works. So I'll gladly disregard everything you say.
Choosing a VRAM framebuffer based upon specs is ALL one can do. Its the same reason why people buy 3 Gig 580s, or 8 gig 290s- You know how games currently fill VRAM, but for future games, you are not sure. Hitting a VRAM wall when you have enough shading power is the worst: the game bemoes unplayable. Hence why you speculatively by into your cards future scaling buy getting the most VRAM you can.
In the 970s case that is directly affected when .5 gigs of it is poor performing and you game at a higher resolution.
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I bought my card based on it's performance. Not it's specs. Most of us learned years ago that specs are misleading unless you have indepth knowledge of exactly how the architecture works. (which 99.9% of consumers don't).
It doesn't matter. You should by law get what is advertised. I still love my NVidia but facts are facts.
For example, if I want to get a microwave made in the USA but instead get a perfectly, equally, good microwave made in China I should be able to return it.
Or if I want a car with a certain powerful engine, but the weight and aerodynamics of the car prevent it from fully taking advantage of that engine. So instead they put in a lower power engine that would perform the same, I should be able to return it.
Is also seems like most people defending the card also own it. Buyers remorse maybe?

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There is no official channel let alone any acknowledgement by Nvidia that people can return their cards. Furthermore, a lot of retailers are denying the refunds.