Philips has priced its 56-inch, 21:9 aspect ratio Cinema 21:9 HDTV it first introduced just after CES in January. While release dates are still unknown, the TV will cost the equivalent of about $7,400 in Europe. The unique aspect ratio results in a complete absence of horizontal black bars without distorting the image found in movies that are shot in the widescreen format.

While images are not stretched, the TV uses Philips' smart pixel technology to manipulate everything else to fit the screen. The set also has a record number of pixels, at 8.3 million. To get the full benefit of the set, however, users need to play movies recorded on Blu-ray discs.

There is still no indication of exactly when Philips will ship the set in the UK, but as the company announced it is leaving the North American market, the TV will not be sold in the US nor Canada.