Guru3D.com
  • HOME
  • NEWS
    • Channels
    • Archive
  • DOWNLOADS
    • New Downloads
    • Categories
    • Archive
  • GAME REVIEWS
  • ARTICLES
    • Rig of the Month
    • Join ROTM
    • PC Buyers Guide
    • Guru3D VGA Charts
    • Editorials
    • Dated content
  • HARDWARE REVIEWS
    • Videocards
    • Processors
    • Audio
    • Motherboards
    • Memory and Flash
    • SSD Storage
    • Chassis
    • Media Players
    • Power Supply
    • Laptop and Mobile
    • Smartphone
    • Networking
    • Keyboard Mouse
    • Cooling
    • Search articles
    • Knowledgebase
    • More Categories
  • FORUMS
  • NEWSLETTER
  • CONTACT

New Reviews
Asustor Lockerstor 4 (AS6604T) NAS Review
Hitman III: PC graphics perf benchmark review
TeamGroup CX2 1TB SATA3 SSD review
EVGA GeForce RTX 3070 FTW3 Ultra review
Corsair 5000D PC Chassis Review
NZXT Kraken X63 RGB Review
ASUS Radeon RX 6900 XT STRIX OC LC Review
TerraMaster F5-221 NAS Review
MSI Radeon RX 6800 XT Gaming X TRIO Review
Sapphire Radeon RX 6800 NITRO+ review

New Downloads
GeForce 461.40 WHQL driver download
HWiNFO Download v6.42
Prime95 download version 30.4 build 8
CrystalDiskInfo 8.10.0 Download
SiSoft Sandra 20/20 download v30.92
AMD Radeon Adrenalin Edition 21.1.1 driver download
CPU-Z download v1.95
Intel HD graphics Driver Download Version: DCH 27.20.100.9168
GeForce 461.33 hotfix driver download
AIDA64 Download Version 6.32.5620 beta


New Forum Topics
Ryzen 5800X performance Multi Monitor support for OSD 1080TI Performance - Drivers making it worse or better regarding FPS? Gabe Newell talks about Cyberpunk 2077 and sympathizes with CD Projekt GeForce 461.40 WHQL drivers: download & discussion 461.40 - Clean Version Intel Teams up with ASUS and Colorful for first dedicated Iris Xe (DG1) Graphics cards How to use my second card to renerer Apps, games and for Physix? RDNA2 RX6000 Series Owners Thread, Tests, Mods, BIOS & Tweaks ! NVIDIA Profile Inspector 2.3.0.13




Guru3D.com » News » OCZ halts value Memory module line

OCZ halts value Memory module line

by Hilbert Hagedoorn on: 08/27/2010 02:29 AM | source: | 0 comment(s)

It has been quiet surrounding OCZ memory for the past year alright and initial hints now confirm that OCZ will be retreating from the value memory module market. Read carefully, value. See, OCZ's biggest market are now SSD drives, it took them over by surprize as 50% of their sales now is in some way SSD related.

XBitlabs reports that OCZ Technology Group, of the leading suppliers of premium memory modules, said Wednesday that it would drop its memory business partly so that to concentrate on SSD products that now target various market segments, including high-margin enterprise-oriented solutions. The company, however, will continue to sell advanced memory modules for enthusiasts.

"The Value DRAM segments basically were not providing any profit to the company. Given our SSD growth trajectory - SSDs are more than 50% of our business on a go forward basis - and that fact that we dominate all segments of the SSD market in terms of performance, it just did not make sense to keep selling Value memory at 3% margins," said Ryan Petersen, chief executive officer of OCZ Technology.

OCZ has four major dynamic random access memory (DRAM) product lines: Enthusiasts, Gamers, Special Edition and Value. The latter product line accounted for over two thirds of OCZ's sales in 2009. As a result, with 50% of revenue already commanded by SSDs, it makes more sense for the manufacturer to assign more resources onto further development of solid-state drives as well as advanced memory modules.

"We have not specified exactly which exact lines are going away, but the emphasis will be on not just maintaining, but growing the high-end memory offering. This is the area we are traditionally strong in and customers can expect to see new premium memory products launching as we scale back our lower end lines. The distinct lines of what will be cut is an ongoing process as we optimize the product offering moving forward," said Alex Mei, chief marketing officer of OCZ.

via xbitlabs







« Catalyst 10.8 drivers reveal 6000 series codenames · OCZ halts value Memory module line · GeForce GTS 450 on September 13 and specs »


Guru3D.com © 2021