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Guru3D.com » News » ASUS Rolls Back AREZ to ROG ? Nope, not at all (updated content)

ASUS Rolls Back AREZ to ROG ? Nope, not at all (updated content)

by Hilbert Hagedoorn on: 05/22/2018 07:56 AM | source: | 40 comment(s)
ASUS Rolls Back AREZ to ROG ? Nope, not at all (updated content)

The GPP (partner program) has been a lot of bad press for Nvidia, so much that they canceled the program a week or two ago. Amidst them rolling out the new program updates, some AIB and AIC partners made changes and created separate lines and brands for their Radeon cards.

Among them recently MSI with their new Mech 2 series. The biggest announcement, however, was ASUS with a large press release stating they made changes to their graphics card lineup and move Radeon graphics cards towards the new AREZ product line while removing them from the ROG line. 

  

  

Well, as stated, after all criticism,  NVIDIA ended GPP two weeks ago. And some board partners were already ready with moving and changing their products lines, so what now? When I checked my mailbox this morning it looked like ASUS would be the first, rolling the branding back like a bad Windows install with the restore button. See, on Twitter yesterday a post was tweeted on the account: ASUS_AREZ, claiming the separated AREZ Radeon graphics cards is part of history as you can see above (BTW thanks, KissSh0t for the news submitted). However, after looking into it, it simply looked like the twitter account where this was posted, could/would be a fake one. Today we've been trying to get some information from ASUS and after a phone call with ASUS it was confirmed, the Twitter account indeed is a fake. ASUS HQ took action today and had Twitter suspend that account (which now is disabled). ASUS at this time has no further comments on the AREZ product line. Once anything should change we'll be informed, but the AREZ branding is here to stay, well at least for now that is.

  



ASUS Rolls Back AREZ to ROG ? Nope, not at all (updated content)




« Acer Ships Notebooks with Amazon Alexa · ASUS Rolls Back AREZ to ROG ? Nope, not at all (updated content) · Intel and Micron Announces Industry First QLC 3D NAND »

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Fox2232
Senior Member



Posts: 11808
Joined: 2012-07-20

#5549003 Posted on: 05/22/2018 11:35 AM
Arez is also an easily fooled moron XD .... somewhat in theme with GPP I feel.

Athena would have been more flattering branding
In Smite, My favorites are:
Athena, Bastet, Arachne, Freya, Hel, Anubis, Tyr, Serquet, ...
Sorted from most favorite to bit less.
But I like Bellona, Hades, Nu Wa, Cupid, Nox too.

If I had to pick name for graphics line from Gods:
Cerberus - glued together GPUs
Mercury - Some cool high end air cooling design/fans
Poseidon - Liquid cooling
Scylla - additional display outputs
And on Box, you would have art combination. Like Poseidon fighting Cerberus.

If it was just about one cool name, I would pick Nemesis and F* y'all.

RzrTrek
Senior Member



Posts: 2549
Joined: 2012-04-16

#5549013 Posted on: 05/22/2018 12:27 PM
https://www.overclock3d.net/news/gpu-displays/asus-arez-brand-isn-t-dead---tech-press-fooled-by-fake-twitter-account/1 confusing to say the least? :confused:

Hilbert Hagedoorn
Don Vito Corleone



Posts: 45925
Joined: 2000-02-22

#5549024 Posted on: 05/22/2018 12:45 PM
confusing to say the least? :confused:


Definitely, I have updated our news item with a warning it could be a fake twitter account. Meanwhile, I send an email to ASUS to get some confirmation on AREZ.

cowie
Senior Member



Posts: 13276
Joined: 2005-03-30

#5549025 Posted on: 05/22/2018 12:48 PM
https://www.overclock3d.net/news/gpu-displays/asus-arez-brand-isn-t-dead---tech-press-fooled-by-fake-twitter-account/1 confusing to say the least? :confused:



no worries asus went out to cosco and got lots of baby bottles
now if only msi would have an amd box art contest, that would at least distract the babies like a piece of yarn

KissSh0t
Senior Member



Posts: 12322
Joined: 2011-10-22

#5549026 Posted on: 05/22/2018 12:49 PM
Definitely, I have updated our news item with a warning it could be a fake twitter account. Meanwhile, I send an email to ASUS to get some confirmation on AREZ.


Darn, now I feel bad about linking you that..

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