In case you haven't noticed, Nvidia announced their first-born in Ampere architecture last week. The chip is called 'A100' and not 'GA100'. The data center parts did not get a GeForce Tesla naming. As it seems, NVIDIA is steering away from the Tesla branding to not get confused with the car manufacturer.

German base Heise reported the news earlier today. NVIDIA Tesla is gone, and GeForce and Quadro remain. The first Tesla card appeared in summer 2007: The Tesla C870 relied on Nvidia's G80 graphics chip, which was also used on the GeForce 8000 graphics cards. It has been a decade after the first Tesla accelerator card was marketed by them, NVIDIA Tesla is a thing of the past. According to Nvidia, the risk of confusion with the California electric car manufacturer Tesla was simply too great.

The changeover took place last year, but silently: Nvidia renamed the Turing accelerator card presented as Tesla T4 to Nvidia T4. The report from Heise has not yet been confirmed, so it's unclear how they obtained this information. 

NVIDIA Drops Tesla Branding In Favor to Tesla (the car manufacturer)