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Guru3D.com » News » Nvidia cautious that possible cryptocurrency demand might drop

Nvidia cautious that possible cryptocurrency demand might drop

by Hilbert Hagedoorn on: 03/13/2018 11:04 AM | source: | 35 comment(s)
Nvidia cautious that possible cryptocurrency demand might drop

GPU demand from the cryptocurrency mining industry is showing signs of slowdown recently and Nvidia has started taking measures to minimize possible damage, according to some market sources, reports digitimes.

Taiwan Semiconductor Manufacturing Company (TSMC) chairman Morris Chang has recently said that he expects the company to see an on-year revenue growth of 10-15% in the first half of 2018 thanks to the demand from the cryptocurrency segment. The market watchers believe many cryptocurrency miners are likely to turn to procure ASICs from suppliers such as Bitmain.

Bitmain is ready to release ASIC products in April eyeing cryptocurrencies that has been relying on GPUs for mining and the move is expected to reduce miners' demand for graphics cards. Policies from governments worldwide on cryptocurrencies and significant price changes also have weakened the returns for mining.

Seeing the trend, Nvidia has recently started placing restrictions on its downstream graphics card partners, forbiding them to publicly promote cryptocurrency mining activities or actively sell its consumer graphics cards to miners, the sources said. Nvidia hopes to shift its main sales target back to consumers in the gaming market, the sources added. Nvidia also has further increased its GPU quotes recently, which the sources believe is meant to help cover the gap that may occur after GPU demand starts sliding. Since profitability from graphics cards has been weakening, Nvidia and AMD have both been decelerating the developments of their new GPU architectures and prolonging their existing GPU platforms' lifecycle, the sources said, adding Nvidia's next-generation GPU architecture Turing will not enter the mass production until the third quarter.







« Aerocool Releases Cylon Chassis - But Kinda Misses The Point? · Nvidia cautious that possible cryptocurrency demand might drop · Review: G.Skill Sniper-X DDR4 3600 MHz (16GB Dual Channel) »

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alanm
Senior Member



Posts: 11339
Joined: 2004-05-10

#5527647 Posted on: 03/13/2018 11:12 AM
...Nvidia and AMD have both been decelerating the developments of their new GPU architectures and prolonging their existing GPU platforms' lifecycle, the sources said, adding Nvidia's next-generation GPU architecture Turing will not enter the mass production until the third quarter.

Guess those looking to upgrade will have to wait quite a bit longer.

cryohellinc
Senior Member



Posts: 3507
Joined: 2014-10-20

#5527648 Posted on: 03/13/2018 11:15 AM
Good, Crypto scum -

Of the Consumer market.

fantaskarsef
Senior Member



Posts: 13334
Joined: 2014-07-21

#5527654 Posted on: 03/13/2018 11:30 AM
Seeing the trend, Nvidia has recently started placing restrictions on its downstream graphics card partners, forbiding them to publicly promote cryptocurrency mining activities or actively sell its consumer graphics cards to miners, the sources said. Nvidia also has further increased its GPU quotes recently, which the sources believe is meant to help cover the gap that may occur after GPU demand starts sliding.


Hmm, restrictions on the board partners to promote crypto mining as well as actively sell to miners. I'm not sure that holds if anybody would take them to court, if it's true. But upping the GPU turnout is definately not a bad idea for the consumers to try and get a GPU if it's available. Of course, ultimately it's a thing for Nvidia to up the production now, have people buy more "old" Pascal cards in preparation for their next lineup so some might spend money twice.

cowie
Senior Member



Posts: 13276
Joined: 2005-03-30

#5527664 Posted on: 03/13/2018 11:58 AM
go bitman go
a gpu maker say not to sell or market to cryptos noooo
I hope they are in jail soon

oh wait this is good for us

Vananovion
Senior Member



Posts: 155
Joined: 2017-08-31

#5527669 Posted on: 03/13/2018 12:24 PM
I might actually get an upgrade this year :D.

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