Microsoft to drop Windows RT brandname

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DigiTimes writes Microsoft will no longer launch products under its Windows RT brand. Instead, the software giant will merge the product into its next Windows release, codenamed Blue. Although the PC supply chain had pushed the Windows on ARM (WoA) platform aggressively, the Windows RT's name, which has misled most consumers into believing that the operating system is able to support all existing x86 Windows programs, the lack of apps, as well as compatibility issues have all significantly damaged demand.



The next-generation of Windows is expected to make its first appearance at the Microsoft Build Developer Conference 2013, hosted from June 26-28 in San Francisco, the US.


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