Microsoft CEO: company isn't finished buying game studios
Microsoft took everybody by surprize by announcing the purchase of ZeniMax Media, Bethesda's parent company, for a staggering $7.5 billion. The CEO of the company, Satya Nadella, says that Microsoft is open to more acquisitions of studies: "We always look to grow."
With the recent purchase of ZeniMax and its eight studios, Xbox now has 23 teams of its own working on projects to increase the value of Game Pass. The company's plan is to fill the subscription service with a multitude of varied content so that players are drawn in to continue membership.
Satya Nadella , CEO of the company, says that acquisitions will continue, but only where they make sense for Microsoft: “We will always look for places where there is that coincidence of purpose, mission and culture. We will seek to grow inorganic where it makes sense, ”Nadella said. For his part, well-known Phil Spencer commented on his content-driven approach: "Content is just the amazing ingredient on our platform that we continue to invest in."
In addition, and to reflect a little, the recent purchase of Bethesda turns out to be beneficial for both parties. For its part, the company will obtain larger budgets and greater tools from Microsoft, who will be able to enhance its catalog of renowned games: Starfield, The Elder Scrolls VI, Fallout, DOOM and many more titles.
However, now the question is who Microsoft is looking favorably on, and how much are they willing to pay to continue investing in Xbox Game Pass . Yesterday we mentioned a rumor that the company could acquire SEGA , although at the moment nothing has been confirmed.
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Senior Member
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Joined: 2020-08-17
EA don't need exclusive IP's to sell a console though do they lol. It only makes sense for Microsoft to buy whats popular as thats the one area they lacked last generation compared to PS and buying all these game devs and IP's helps them alot.
Microsoft is far worse for the DRM and xbox/windows store crap though
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Currently waiting for the Anti-Trust law suit to follow.
Senior Member
Posts: 704
Joined: 2015-11-13
The big issue I see is that MS will push their gamepass and will eventually opt out of selling games directly. On the other hand they at least cater to the PC audience and not just consoles. By that I mean that they release titles on both PC and consoles and at the same time at that, because their UWP platform is pretty terrible otherwise.
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Grow in what???
Let's hope that not in a big headache for everybody...
In a way it makes sense...a game producer famous for buggy games bought by a company famous for buggy software.
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Microsoft becoming the new EA?