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Guru3D.com » News » Koenigsegg and Razer Together in Design Partnership

Koenigsegg and Razer Together in Design Partnership

by Hilbert Hagedoorn on: 02/26/2014 10:15 AM | source: | 11 comment(s)
Koenigsegg and Razer Together in  Design Partnership

Razer announced today a partnership with Swedish supercar manufacturer Koenigsegg to produce a series of not-for-sale Koenigsegg limited edition Razer Blade laptops. The alliance is emblematic of the two brands' common preoccupation with engineering perfection. That makes sense huh ? Not for sale products ...

"Every single detail of a Koenigsegg car is measured against our continuing goal to enhance vehicle performance," says Koenigsegg Automotive AB CEO Christian von Koenigsegg. "This is reflected in everything we do. Nothing is insignificant. We find our doppelganger in Razer - a company inspired beyond conventional reason to design products for extreme functionality and fun."

The relationship is tethered between Koenigsegg's headquarters in Ängelholm, Sweden and Razer's San Francisco design offices, through which Razer's roster of in-house scientists and engineers are focused on developing cutting-edge technology. The partners plan to inaugurate the Razer-Koenigsegg relationship with a limited edition of custom not-for-sale Blade laptops, which a select few Koenigsegg owners and Razer fans will get to use. The gaming system will boast power that belies its ultra-thin chassis, which will be CNC machined and appointed with unmistakable Koenigsegg cachet.

The Koenigsegg Razer Blade will be unveiled at the Geneva International Motor Show in March 2014, where it will show off its performance, letting a lucky few drive virtual Agera R's in the best possible setting. Both Razer and Koenigsegg see this collaboration as a first step in a long relationship from which more exciting products can be born and brought to market through the collaboration. 

"As far as I'm concerned, Koenigsegg is the archetype by which all design innovation may be measured universally - a company hell bent on combining beauty, performance and sheer power," says Min-Liang Tan, Razer co-founder, CEO and creative director. "Our shared obsession with extreme performance makes working with Christian and his crew an exciting project and an honor."

To celebrate the inauguration of the Koenigsegg-Razer relationship, Razer will be giving-away two Koenigsegg-branded Razer Blades. Details about the promotions will be available online at www.razerzone.com/koenigsegg andwww.razerzone.com/koenigsegg-cn.



Koenigsegg and Razer Together in  Design Partnership Koenigsegg and Razer Together in  Design Partnership




« AMD and BlueStacks to Offer Dual-OS Android Solution to Retail · Koenigsegg and Razer Together in Design Partnership · DirectX & OpenGL to open up low-level access »

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kanej2007
Senior Member



Posts: 8396
Joined: 2007-08-07

#4773177 Posted on: 02/26/2014 12:39 PM
Strange mix, however, we will shortly see what they can do!

War child
Senior Member



Posts: 332
Joined: 2013-01-03

#4773194 Posted on: 02/26/2014 01:28 PM
Looks like a black version of the DELL XPS 15 to me.

main_shoby
Senior Member



Posts: 1047
Joined: 2006-02-06

#4773234 Posted on: 02/26/2014 03:16 PM
-.- DAT company takes their work as work of art... a mona lisa laptop pls.

rl66
Senior Member



Posts: 3395
Joined: 2007-05-31

#4773297 Posted on: 02/26/2014 04:27 PM
**** i wil have to buy the car to fit the laptop... :)

huilun02
Senior Member



Posts: 327
Joined: 2013-10-29

#4773301 Posted on: 02/26/2014 04:30 PM
What only brand marketing and pr? I'll look at something else then.

3 pages 1 2 3


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