Battle Royale Inbetween Apple and EPIC - to terminate dev accounts that affects the Unreal Engine
Apple threatens to remove EPIC from the developer program. Earlier on w reported that Apple single sidely removed Fornite from the Apply Store distribution platform.
Apple is now terminating inclusion in the Apple Developer Program, a membership that is required to distribute applications on iOS devices or use Apple development tools, if the company does not comply to their agreement within two weeks, according to a letter from Apple that was shared by Epic. Epic will also not be able to approve Mac applications, a process that could make it difficult to install Epic software or block it entirely. Apple requires that all applications be approved before they can run on newer versions of macOS, even if they are distributed outside of the App Store.
Fortnite was pulled from the App Store (and Google Play Store) last week. Epic Games added a new option that allows players outside of Apple to purchase in-game digital extras. In doing so, the company violated the rules of the App Store.
Epic has filed a preliminary injunction against Apple, asking the court to stop the company from doing this. Epic says there will be "irreparably damaged long before the final judgment" if it doesn't get the court order. "Apple's actions will irreparably damage Epic's reputation among Fortnite users and will be catastrophic for the future of the independent Unreal Engine business," Epic writes.
Apple said it would like to keep Epic as part of the Apple Developer Program and that Epic could easily fix the problem it created for itself by bringing Fortnite back into line with the terms. "We are not making an exception for Epic because we don't think it is right to prioritize their business purposes over the guidelines that protect our customers."
Epic now further cites that Apple CEO Tim Cook declared to the US Congress two weeks ago that Apple does not retaliate against developers who express their frustration with the App Store. "Apple is now doing just that," said Epic.
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Senior Member
Posts: 832
Joined: 2015-11-13
And here we go again. Yet another PR stunt from Epic.
Besides HW sales, IAPs are one of Apple's main sources of income. It doesn't matter how big is Fortnite or Epic these days, there are hundreds of billions at stake that Apple would loose if developers could use other payment methods for their IAPs. Apple will never revoke this rule and even Epic can't do sh*t about it. The same goes for Google/GooglePlay.
You don't have to use google play store on android at all and you can install any application you have downloaded from anywhere without it.
Yes you are right that Apple stands to lose the most here. However, by trying to regulate the sales of third parties outside of their platform, they do abuse their dominant market position and there could be a case to be made in court about it.
Senior Member
Posts: 140
Joined: 2011-11-20
And if Epic wins, what would you say then ? Sage of the future.
Junior Member
Posts: 1
Joined: 2020-08-19
No matter his motivations, I hope he wins. Apples closed ecosystem is impeding developers and users alike, and is a monopoly in its own right. Setting a clear precedent for this sort of system requiring to be fair would go a long way.
I have to disagree, contracts are there for a reason. No one forces Epic to develop for the platform, that's the choice of Epic. If they can't stick to terms and conditions then why should they have the right to develop for the platform that Apple have built?
I think it's an egotisitcal PR stunt from a company that has quite frankly become greedier than Activision at this point. Apple are under no obligation to cater to Epic or Apples own users for that matter.
If people like the product, people will buy the product. That doesn't mean they are entitled to what is or is not available on the product. Apple have made this abundantly clear over the last decade. It's their house, if you don't like it; Get out of their house lol
You don't have to use google play store on android at all and you can install any application you have downloaded from anywhere without it.
Yes you are right that Apple stands to lose the most here. However, by trying to regulate the sales of third parties outside of their platform, they do abuse their dominant market position and there could be a case to be made in court about it.
It could be argued that Apple are under no requirement to provide an App Store period. They could close it down with appropriate notice. The developers and the IAP fees that are applied are applied for both a security measure and for services rendered. They provide a service.
In a world where we are all looking to be paid for services, it's not unreasonable (even with a large market share) to expect recompence for services rendered. For that and that reason alone, this would be thrown out of court.
What they could push for is opening of choice as to which app store people can download from and Apple could be forced to allow other app stores to function on their devices (Like a Google Play store for iOS that runs iOS applications for example).
Apple are under no wrong doing for making a profit from a closed garden ecosystem. But they could be seen as wrong doing by limited the stores available.
Senior Member
Posts: 12998
Joined: 2003-05-24
again epic start this by doing what they did, apple just want them to follow the terms everyone else does. i not say apple dont have there flaws, but terms are terms. what make epic thing they except from said terms?
Year ago there where all over steam now they changed targets except EPIC started this
Senior Member
Posts: 1762
Joined: 2006-09-30
And here we go again. Yet another PR stunt from Epic.
Besides HW sales, IAPs are one of Apple's main sources of income. It doesn't matter how big is Fortnite or Epic these days, there are hundreds of billions at stake that Apple would loose if developers could use other payment methods for their IAPs. Apple will never revoke this rule and even Epic can't do sh*t about it. The same goes for Google/GooglePlay.