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Guru3D.com » News » AMD says it will not support Google Android

AMD says it will not support Google Android

by Hilbert Hagedoorn on: 01/12/2013 10:53 AM | source: | 32 comment(s)
AMD says it will not support Google Android

AMD needs to set priorities and it seems that Android is not one of them. AMD executive Lisa Su told InfoWorld that the company is betting heavily on Windows 8 as it tries to make an entry in the tablet market. AMD has no plan to support Android, despite Google's OS being the most-widely used operating system in this market, if you exclude Apple's iPad.

 Su says the upcoming Temash APU is anticipated to ship in Windows 8 tablets with pricing around $499 to $599.
"We're betting heavily on Windows 8," Su said.

Windows 8 may be off to a slow start, but will catch on in the future, Su said. Windows 8 tablets in many different screen sizes and features will be released in the future, and AMD is interested in higher-end tablets that can run full applications and graphics, Su said.

The company is also not interested in enabling Android tablets at the moment, Su said.

Many popular low-cost tablets such as Google's Nexus 7 and Amazon's Kindle Fire HD, both of which are priced at $199, run on the Android OS. Tablets running Windows RT and Windows 8 largely start at around $499.

Via dvhardware via infoworld







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Tat3
Senior Member



Posts: 11838
Joined: 2006-11-30

#4499002 Posted on: 01/12/2013 02:34 PM
To me this looks like a good call. There are tons of same Android tablets on the (tablet) market, no difference between those, what that market does not need is yet another Android tablet which will be exactly the same as 10 other (ARM) tablets at the exactly same price range. Would not make any money, W8 then again works very well on tablet (so I have heard) and it's different from that, what to me looks like a pile of sh*it, Android (but I do somwhow undertand if people have different opinions of this).

CronoGraal
Senior Member



Posts: 4194
Joined: 2006-10-11

#4499004 Posted on: 01/12/2013 02:42 PM
lol @ betting heavily at windows 8 when everyone has been talking trash about it.

genius.

k1net1cs
Senior Member



Posts: 3783
Joined: 2010-11-14

#4499023 Posted on: 01/12/2013 03:43 PM
To me this looks like a good call. There are tons of same Android tablets on the (tablet) market, no difference between those, what that market does not need is yet another Android tablet which will be exactly the same as 10 other (ARM) tablets at the exactly same price range. Would not make any money, W8 then again works very well on tablet (so I have heard) and it's different from that, what to me looks like a pile of sh*it, Android (but I do somwhow undertand if people have different opinions of this).

I also agree with the direction AMD is taking, but for a different reason.

AMD probably don't have the resources to invest in an ARM architecture outside their x86 line, unlike nVidia that already have Tegra.
The "We're betting heavily on Windows 8," is also just another way of saying "We have no other viable option that doesn't require more funds being shifted from other departments to R&D.".
So at the moment, Windows 8 is their only safe bet, along with the availability of the RT version should they decide to delve into ARM.

Going straight to Android won't help them in any way, at least not in the short term.
Even though supporting Android is (probably) good for the long term, they do need extra revenues from elsewhere first in order to do so.
A bit of catch-22 thing, IMO.

Chillin
Senior Member



Posts: 6814
Joined: 2006-01-18

#4499041 Posted on: 01/12/2013 04:39 PM
Way to ignore the market trends AMD.

If anyone still has any stock left in AMD, now would be an excellent time to dump it.

Noisiv
Senior Member



Posts: 8192
Joined: 2010-11-16

#4499187 Posted on: 01/12/2013 09:01 PM
Any strategy is better than no strategy at all?

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