Guru3D.com
  • HOME
  • NEWS
    • Channels
    • Archive
  • DOWNLOADS
    • New Downloads
    • Categories
    • Archive
  • GAME REVIEWS
  • ARTICLES
    • Rig of the Month
    • Join ROTM
    • PC Buyers Guide
    • Guru3D VGA Charts
    • Editorials
    • Dated content
  • HARDWARE REVIEWS
    • Videocards
    • Processors
    • Audio
    • Motherboards
    • Memory and Flash
    • SSD Storage
    • Chassis
    • Media Players
    • Power Supply
    • Laptop and Mobile
    • Smartphone
    • Networking
    • Keyboard Mouse
    • Cooling
    • Search articles
    • Knowledgebase
    • More Categories
  • FORUMS
  • NEWSLETTER
  • CONTACT

New Reviews
EVGA GeForce RTX 3070 FTW3 Ultra review
Corsair 5000D PC Chassis Review
NZXT Kraken X63 RGB Review
ASUS Radeon RX 6900 XT STRIX OC LC Review
TerraMaster F5-221 NAS Review
MSI Radeon RX 6800 XT Gaming X TRIO Review
Sapphire Radeon RX 6800 NITRO+ review
Corsair HS70 Bluetooth Headset Review
MSI MEG X570 Unify review
Scythe Ninja 5 air cooler review

New Downloads
3DMark Download v2.16.7117 + Time Spy
Prime95 download version 30.4 build 6
Crystal DiskMark 8.0.1 Download
Corsair Utility Engine Download (iCUE) Download v3.37.140
ReShade download v4.9.1
GeForce 461.09 WHQL driver download
Intel HD graphics Driver Download Version: DCH 27.20.100.9126
HWiNFO Download v6.41–4345 Beta
MSI Afterburner 4.6.3 Beta 4 Download
BaseMark GPU Benchmark v1.2.3 download


New Forum Topics
Critical NTFS bug in Windows 10 can corrupt HDD/SSD Grab for free: Star Wars Battlefront II: Celebration Edition 3080 Owner's thread! Premium Z590 motherboards to become brutally expensive, one mobo even passes 1500 EUR Share your radeon driver settings with a noob ClockTuner for Ryzen (CTR) - and introduction guide and download Review: EVGA GeForce RTX 3070 FTW3 Ultra Scratches on Gigabyte RTX 3070 Cooler AMD Releases AGESA 1.1.9.0 Firmware Updates, Improves FCLK OC Stability NVIDIA and AMD Graphics card shortages to last thoughout H1 2021




Guru3D.com » News » AMD Announces VISION Technology

AMD Announces VISION Technology

by Hilbert Hagedoorn on: 09/11/2009 09:04 AM | source: | 0 comment(s)

AMD today announced a new way to help consumers select the PC that best meets their needs. Working with retailers and PC manufactures, VISION Technology from AMD breaks the model in how PC benefits are communicated. Rather than the traditional model, which focuses on the technical specifications of individual hardware components, VISION communicates the value of the whole system and demonstrates the combined processing power of both the CPU and GPU to deliver a superior visual experience to mainstream PC users. It emphasizes how an AMD-based PC is optimized for video, digital media and content creation activities. VISION guides the industry past the era of CPU-centric marketing and describes the PC capabilities in terms of what can be enjoyed on the system - see, share, create. This helps consumers to make better informed buying decisions.

 

"Today's consumer cares about what they can do with their PC, not what's inside," said Nigel Dessau, CMO of AMD. "They want a rich HD and entertainment experience on their PC, delivered by the combined technology of AMD CPUs and GPUs, without having to understand what gigahertz and gigabytes mean. VISION technology from AMD reflects the maturation of marketing in the PC processing industry and communicates the technology in a more meaningful way."

Notebook PCs with VISION Technology from AMD are expected to be widely available on retail shelves and online during the holiday buying season timed to the release of the Windows 7 operating system from Microsoft. Complementing VISION, Windows 7 supports DirectX 10, Direct X10.1, and Direct X11 for richer 3D detail on games and other media apps, and a Unified Video Decoder to free up the CPU so that users can have a superior visual and more responsive computing experience while converting video for use on hand held devices. This last activity is greatly simplified and much more rapid with the new Drag and Drop feature of Windows 7.

"We are excited for the upcoming launch of Windows 7, when our OEM partners will introduce some exciting new PCs that match our mutual customer's needs and feedback," said Mike Ybarra, general manager of Windows Product Management at Microsoft Corp. "Coupled with VISION Technology from AMD, customers can feel confident that the PC they purchase will deliver a rich, tailored PC experience."

AMD's 2009 notebook platforms, also announced today, serve as the first proof points for VISION Technology. Mainstream OEM notebooks offered with VISION have next-generation HD graphics technology for rich, vivid HD and Blu-ray video playback, life-like 3D games, brilliant, clear photos, and multi-tasking power for editing photos, music and videos.

For consumers seeking rich PC experiences in a very thin and stylish notebook, innovative ultrathin OEM notebooks with VISION are designed to deliver highly responsive, balanced performance and a superior visual experience at accessible price points. VISION technology contains three levels of increasingly rich PC system capabilities: VISION Basic, VISION Premium, and VISION Ultimate to reflect the different usage patterns of PC consumers: from digital consumption to content creation.

These notebook platforms bring visually-rich experiences to consumers through features such as:

  • UP to one billion colors for crystal-clear photos and videos,
  • DirectX 10.1 for smooth, lifelike games,
  • 7.1 audio for pulse-pounding music; and
  • Blu-ray support for the latest movies.







« Details and photo's Radeon HD 5870 surface early · AMD Announces VISION Technology · Sony STR-DA5500ES AV receiver features IP network control »

Related Stories

AMD announces Fusion APU design wins - 03/16/2011 11:11 AM
AMD reports leading ODMs are working on systems with the company's Fusion APUs. AMD (NYSE: AMD) today announced that leading original design manufacturers (ODMs) are choosing AMD

AMD announced APU Era at CES - 01/04/2011 12:14 PM
Today at the Consumer Electronics Show, AMD

AMD Announces First to Support for OpenGL 4.0 - 03/26/2010 11:01 AM
AMD has announced today that they are happy to be the first to fully support the recently released OpenGL 4.0. AMD is supporting the 3D interface with its ATI Catalyst OpenGL 4.0 preview driver, which...

AMD announces Fusion APU design wins - 03/16/2011 11:11 AM
AMD reports leading ODMs are working on systems with the company's Fusion APUs. AMD (NYSE: AMD) today announced that leading original design manufacturers (ODMs) are choosing AMD

AMD announced APU Era at CES - 01/04/2011 12:14 PM
Today at the Consumer Electronics Show, AMD



Guru3D.com © 2021