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Alienware is the only OEM Allowed to Sell Threadripper PCs this Year
Yesterday we reported that AMD 12 and 16-core Ryzen Threadripper processors will end up in Dells Alienware Area 51 range PCs. It seems that Dell was keen on exclusivity, and got it. Alienware is the only party that is allowed to sell Threadripper PCs this Year.
This means that other parties like HP and Lenovo will not be able to make Threadripper based PCs until next year. Obviously DiY builders like you guys are not effected as Ryzen Threadripper processors and motherboards will be widely available in etail, reports pcworld:
There is a sidenote to be made, this worldwide exclusive applies only to big Alienware PC rivals like HP and Lenovo. Smaller boutique gaming PC vendors will be able to build Threadripper system. Alienware said it will use the 16-core variant and lower in its updated Area-51 PC, which can take liquid cooling and run up to three GPUs.
Alienware may have a partial lock on Threadripper, but Threadripper doesn't have a lock on Alienware. The company said it will also offer Intel’s new 12-core Skylake-X for the Area-51 product line. AMD officials sidestepped any questions of controversy among other PC makers, instead saying the exclusive with Alienware would help build momentum for the new chip. “Interest from all our OEM partners into Ryzen opportunities have been strong, as was showcased at Computex Taipei this year," AMD officials told PCWorld. "Building on that momentum, we are incredibly excited that Alienware is our lead Ryzen Threadripper OEM partner, with its leadership OEM position in the HEDT market. We look forward to showcasing the full potential of our Ryzen Threadripper CPU and TR4 platform through our Alienware partnership, as well as our partnership with other key HEDT component DIY hardware partners."
The Area-51 Threadripper Edition will come factory overclocked across all cores the company said and with up to 1TB M.2 SSDs and 64GB of DDR4/2933. CPU options include the top-dog 16-core Threadripper chip, with options for GeForce GTX 1080 ti cards in single or SLI configuration, or Radeon RX 480 GPUs in single, dual and three-way Crossfire. PSU options include 850-watt and 1,500-watt power supplies. CPU options include the 16-core version of Threadripper and, in the first confirmation of a lower-end chip, Alienware says it will also offer a 12-core Threadripper. You'll be able to buy an Area-51 Threadripper Edition as soon as July 27.
Meanwhile AMDs Rober Hallock on Facebook posted two photos and a text, showing Alienware Area-51 Threadripper Edition:
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schmidtbag
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#5442969 Posted on: 06/14/2017 08:09 PM
http://www.guru3d.com/news-story/computex-2017-rog-strix-gl702zc-houses-the-latest-ryzen-processors-with-radeon-rx-580-graphics.html
Not an Alienware but same general idea.
I suppose that makes more sense, but again, what's stopping AMD from denying that deal and just going with all the other OEMs instead? Sure, there's a possibility the others may say the same thing (in which case maybe Dell is the best choice) but I'm not sure each other OEM would so easily give up this kind of market. This market may be small, but, Intel's X299 ought to give AMD proportionately better sales than their Ryzens, especially if advertised properly.
But that's exactly why I find this suspicious - AMD would want to take the route that gets them the widest audience and most sales. I could totally be wrong, but I don't think going with strictly Dell is the best way to go about that.
Huh?
http://www.guru3d.com/news-story/computex-2017-rog-strix-gl702zc-houses-the-latest-ryzen-processors-with-radeon-rx-580-graphics.html
Not an Alienware but same general idea.
It's more like
"You want us to buy X amount of your processors, and we are interested in that deal, but for us to feel comfortable with that, not knowing how well these systems will sell, we need to be the exclusive OEM for threadripper for 1 year"
"You want us to buy X amount of your processors, and we are interested in that deal, but for us to feel comfortable with that, not knowing how well these systems will sell, we need to be the exclusive OEM for threadripper for 1 year"
I suppose that makes more sense, but again, what's stopping AMD from denying that deal and just going with all the other OEMs instead? Sure, there's a possibility the others may say the same thing (in which case maybe Dell is the best choice) but I'm not sure each other OEM would so easily give up this kind of market. This market may be small, but, Intel's X299 ought to give AMD proportionately better sales than their Ryzens, especially if advertised properly.
I think you´re overthinking things. For me Dell offered a nice amount of money for the timed exclusivity and AMD took them because they really need the money. That´s my idea...
But that's exactly why I find this suspicious - AMD would want to take the route that gets them the widest audience and most sales. I could totally be wrong, but I don't think going with strictly Dell is the best way to go about that.
Embra
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Posts: 1397
Joined: 2014-11-19
#5442988 Posted on: 06/14/2017 08:49 PM
The deal is not for a year, just until the end of this year. It is only excluding Dell's major competitors HP(Omen) and Lenovo.
The deal is not for a year, just until the end of this year. It is only excluding Dell's major competitors HP(Omen) and Lenovo.
chronek
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Senior Member
Posts: 184
Joined: 2016-09-19
#5442991 Posted on: 06/14/2017 08:52 PM
F*** you exclusivity and monopoly...
F*** you exclusivity and monopoly...
jbmcmillan
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#5442996 Posted on: 06/14/2017 08:58 PM
What you're planning on buying an oem? System builders and boutique shops can still buy them so this only excludes a couple of oems till the end of the year.Calm down.
F*** you exclusivity and monopoly...
What you're planning on buying an oem? System builders and boutique shops can still buy them so this only excludes a couple of oems till the end of the year.Calm down.
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I think you´re overthinking things. For me Dell offered a nice amount of money for the timed exclusivity and AMD took them because they really need the money. That´s my idea...