I already knew for a fact that some ODMs will show 3DMark 11 over at Computex to demo good stuff. TPU found some more info as well that leaked thourgh Plaza.fl:

Futuremark is readying the next generation of its popular 3D graphics benchmark, the 3DMark. The new version will be called 3DMark 11 (probably named after the year 2011 or DirectX 11), and will strive to be every present-generation GPU's worst nightmare (stress test). With NVIDIA's entry into the DirectX 11 generation of graphics following ATI making the new GPUs "current", 3DMark 11 will focus on the GPUs' DirectX 11 capabilities, probably exploiting new texturing and hardware tessellation features.

The benchmark will be able to push present and future GPUs to their maximum capabilities. At least one of its game tests have been known to be called "Undersea Submarine". There is no mention of NVIDIA PhysX, so it's safe to assume that the benchmark will use industry standard features which are available to all DirectX 11 generation GPUs. However, similar to a marketing deal with Sapphire for 3DMark Vantage (where a certain game test showed a futuristic vehicle with Sapphire logo on it), this version will market MSI. What's more, it will be bundled with MSI graphics cards when the software releases.

 Futuremark's new 3Dmark will be released some time in Q3, 2010.