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A Leaked Apple Store Video
It says something about a company that its internal marketing materials are just as polished and every bit as aspirational as the ones that it looses upon the rest of the world, like this internal Apple Store promo video, produced by Washington Square Films. Partly that its internal belief structure matches the one that it projects outward, and that it needs every piece of the organization to share those beliefs. And partly that the promotional machine within Apple is one of its most powerful organs (in case you had, uh, doubts about that).
In this 2010 video, Apple's former retail chief, Ron Johnson, earnestly describes the way in which Apple — a truly global corporation, and the biggest company in the world by market cap — fits into local cityscapes with its "significant stores" and how Apple Stores "can actually improve communities." Local, local, local is the mantra. He talks about Apple Stores the same way that Apple talks about the rest of its products, at one point remarking that "this store can be transformational to [a customer's] life." It's almost hard to believe that he's talking about where you go to buy an iPad mini or get your iPhone fixed.
Mikedogg
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#4467236 Posted on: 11/30/2012 06:23 AM
I hate to say it but the haters tend to show two dimensional concrete thinking. It would be far easier to argue that the haters show much more sheep like qualities than the people actually expressing a preference.
The hate is an easy bandwagon to jump upon. Probably feels very safe, I imagine.
Yeah, kind of like your views towards conspiracy theorists.
Anyway, I was with my mum today at the hospital (shes old) and I saw this young fella pull out an iPhone, and then I started explaining to her all about the bullsh1t tactics Apple have been pulling lately and she was not to happy about it.
I hope I made that guy feel guilty.
I hate to say it but the haters tend to show two dimensional concrete thinking. It would be far easier to argue that the haters show much more sheep like qualities than the people actually expressing a preference.
The hate is an easy bandwagon to jump upon. Probably feels very safe, I imagine.
Yeah, kind of like your views towards conspiracy theorists.
Anyway, I was with my mum today at the hospital (shes old) and I saw this young fella pull out an iPhone, and then I started explaining to her all about the bullsh1t tactics Apple have been pulling lately and she was not to happy about it.
I hope I made that guy feel guilty.
JohnMaclane
Ancient Guru
Posts: 4837
Joined: 2004-05-20
Ancient Guru
Posts: 4837
Joined: 2004-05-20
#4467319 Posted on: 11/30/2012 09:00 AM
I hate to say it but the haters tend to show two dimensional concrete thinking. It would be far easier to argue that the haters show much more sheep like qualities than the people actually expressing a preference.
The hate is an easy bandwagon to jump upon. Probably feels very safe, I imagine.
Eh? How do haters show sheeple qualities?
To quote the definition of sheeple
The term is used to describe those who voluntarily acquiesce to a suggestion without critical analysis or research
How do haters fall into the above definition? Most haters start to hate Apple because through research and analysis they find out what kind of company they are.
I dislike Apple but I have no problem saying they make excellent laptops. I can say however that their upgrade options are limited and a ripoff, I can also say that Apple tries to exercise total control by introducing proprietary connectors and soldering components.
iSheeple see a macbook/iPhone/iWhatever and go "shinny apple goodness, must buy", which they do, only to turn to other people to gloat about how "awesome" or "hip" they are and how apple is essentially the meaning of life. This situation has unfortunately played out in in-front of me at which point I calmly explain the underlying technology which proves that apple is not the great innovator it pretends to be, rips people off and is a bigger troll then RAMBUS ever was.
So no the hate bandwagon has less sheep like characteristics compared to the average iFan who would eagerly gobble up the bull**** video we have all seen.
So please argue about how apple detractors (I don't like being called a hater) show sheep like qualities?
I hate to say it but the haters tend to show two dimensional concrete thinking. It would be far easier to argue that the haters show much more sheep like qualities than the people actually expressing a preference.
The hate is an easy bandwagon to jump upon. Probably feels very safe, I imagine.
Eh? How do haters show sheeple qualities?
To quote the definition of sheeple
The term is used to describe those who voluntarily acquiesce to a suggestion without critical analysis or research
How do haters fall into the above definition? Most haters start to hate Apple because through research and analysis they find out what kind of company they are.
I dislike Apple but I have no problem saying they make excellent laptops. I can say however that their upgrade options are limited and a ripoff, I can also say that Apple tries to exercise total control by introducing proprietary connectors and soldering components.
iSheeple see a macbook/iPhone/iWhatever and go "shinny apple goodness, must buy", which they do, only to turn to other people to gloat about how "awesome" or "hip" they are and how apple is essentially the meaning of life. This situation has unfortunately played out in in-front of me at which point I calmly explain the underlying technology which proves that apple is not the great innovator it pretends to be, rips people off and is a bigger troll then RAMBUS ever was.
So no the hate bandwagon has less sheep like characteristics compared to the average iFan who would eagerly gobble up the bull**** video we have all seen.
So please argue about how apple detractors (I don't like being called a hater) show sheep like qualities?
Mikedogg
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Banned
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#4467334 Posted on: 11/30/2012 09:26 AM
^This man knows what he is talking about.
^This man knows what he is talking about.
hallryu
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#4467390 Posted on: 11/30/2012 11:40 AM
Yeah, kind of like your views towards conspiracy theorists.
Anyway, I was with my mum today at the hospital (shes old) and I saw this young fella pull out an iPhone, and then I started explaining to her all about the bullsh1t tactics Apple have been pulling lately and she was not to happy about it.
I hope I made that guy feel guilty.
The long winter evenings must just simply fly by!
Yeah, kind of like your views towards conspiracy theorists.
Anyway, I was with my mum today at the hospital (shes old) and I saw this young fella pull out an iPhone, and then I started explaining to her all about the bullsh1t tactics Apple have been pulling lately and she was not to happy about it.
I hope I made that guy feel guilty.
The long winter evenings must just simply fly by!
Mikedogg
Banned
Posts: 2872
Joined: 2011-11-01
Banned
Posts: 2872
Joined: 2011-11-01
#4467391 Posted on: 11/30/2012 11:43 AM
Sometimes I wish they'd fly by a little faster.
Sometimes I wish they'd fly by a little faster.
Rich_Guy
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Ancient Guru
Posts: 6744
Joined: 2003-05-11
#4467701 Posted on: 11/30/2012 06:53 PM
I like this one better :- http://www.youtube.com/watch?v=kOhhGyPi8UA
I like this one better :- http://www.youtube.com/watch?v=kOhhGyPi8UA
Ghosty
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Maha Guru
Posts: 1454
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#4467709 Posted on: 11/30/2012 07:05 PM
Anyone seen the latest Simpsons? Homer wins a Mypad, pretty funny.
Anyone seen the latest Simpsons? Homer wins a Mypad, pretty funny.
KGBKGB
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Banned
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#4467761 Posted on: 11/30/2012 08:09 PM
I didnt even watch it when i read word "leaked" in the tittle.
Seriously, a leaked video from apple??
It has "Paid Advertising" written all over it.
I didnt even watch it when i read word "leaked" in the tittle.
Seriously, a leaked video from apple??
It has "Paid Advertising" written all over it.
Andrew LB
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Member Guru
Posts: 134
Joined: 2012-05-22
#4468343 Posted on: 12/01/2012 04:14 PM
Well, apart from the price you can get a MUCH higher specification phone costing less.
Compare for example a Samsung Galaxy SIII to an iphone 5. The SIII is better in almost every way, better cpu, larger screen, true multi tasking, etc.
The SIII is far cheaper & with regards to hardware it's better. This is why I say iphone is overrated & expensive for what it is.
I think you've just proven yourself to be no better than Apple's mindless sheep since your performance claims are nothing but uninformed BS I hear from anti-apple fanatics. And don't get me wrong, I like Android phones and am not a fan of apple, their cult like following, or their prices...
...but
The iPhone 5 clearly beats out the Galaxy S3 in pretty much every single comparison out there. Plus once you hold each device in your hand and feel the build quality and materials... only someone completely blinded by their hate for Apple the company could possibly pick the S3.
http://www.anandtech.com/show/6330/the-iphone-5-review/10
Well, apart from the price you can get a MUCH higher specification phone costing less.
Compare for example a Samsung Galaxy SIII to an iphone 5. The SIII is better in almost every way, better cpu, larger screen, true multi tasking, etc.
The SIII is far cheaper & with regards to hardware it's better. This is why I say iphone is overrated & expensive for what it is.
I think you've just proven yourself to be no better than Apple's mindless sheep since your performance claims are nothing but uninformed BS I hear from anti-apple fanatics. And don't get me wrong, I like Android phones and am not a fan of apple, their cult like following, or their prices...
...but
The iPhone 5 clearly beats out the Galaxy S3 in pretty much every single comparison out there. Plus once you hold each device in your hand and feel the build quality and materials... only someone completely blinded by their hate for Apple the company could possibly pick the S3.
http://www.anandtech.com/show/6330/the-iphone-5-review/10
Extraordinary
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Ancient Guru
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#4468360 Posted on: 12/01/2012 04:47 PM
Their messages don't have to be subliminal, their main message is clear enough for me to never want to buy anything apple
Either that or MS has better subliminal messaging tactics
^The other reason I stopped watching is that I was concerned Apple may be sending me subliminal messages.
Their messages don't have to be subliminal, their main message is clear enough for me to never want to buy anything apple
Either that or MS has better subliminal messaging tactics
kanej2007
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#4468934 Posted on: 12/02/2012 12:47 PM
Not according to GSM arena it doesn't. In fact they were very close with regards to performance & speed. When comparing price, the Galaxy SIII gives you better bang for your bucks.
The iPhone 5 clearly beats out the Galaxy S3 in pretty much every single comparison out there.
Not according to GSM arena it doesn't. In fact they were very close with regards to performance & speed. When comparing price, the Galaxy SIII gives you better bang for your bucks.
Ghosty
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#4469039 Posted on: 12/02/2012 04:10 PM
You're forgetting about the Nexus 4, which has no rival currently.
You're forgetting about the Nexus 4, which has no rival currently.
Click here to post a comment for this news story on the message forum.
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A 'leaked' video or document is one that Apple (or any other company) does not want you to see, especially one that could represent the company in bad light. This video isn't a leak, its advertising under the label of a 'leak' to suck people into watching it. Even in the unlikely event that it is an internal video that has been posted, Apple will be quite happy with the free publicity. This of course, comes back to the person who posted in initially in the first place. Since it is a fully positive and polished video even if Apple corporate didn't release it for advertising purposes, someone did. It's definitely not the first time it has happened. Some 'leaks' may even be roughened to look genuine (even like phone pics of Powerpoint slides), but are in fact part of the marketting strategy. If it looks leak, it must be, right?