According to the Daily Mail (duly credited), the offending Wii Fit balance board, based somewhere in the South East of England, horrified the family of a 10 year old girl who’s billed as being ‘solidly built’ (purportedly her father’s words, not ours) when it called her ‘fat’.

“She is a perfectly healthy, 4ft 9in tall 10-year-old who swims, dances and weighs only six stone,” said the father, who did not want to be named for fear of embarrassing the girl further, states the Daily Mail who also reports that obesity experts are now calling for Nintendo’s Wii Fit to be banned as far as young children are concerned.

Nintendo have responded by issuing a press statement reading: ‘Nintendo would like to apologise to any customers offended by the in-game terminology used to classify a player’s current BMI status, as part of the BMI measurement system integrated into Wii Fit. [The] Wii Fit is still capable of measuring the BMI for people aged between two and 20 but the resulting figures may not be entirely accurate for younger age groups due to varying levels of development.’