OCZ Technology

In the more high-end segment PSUs we see the PC Power and Cooling power supplies. A new one in the line-up is a 910 Watt version.

PC users are probably more familiar with OCZ performance components inside a PC tower than peripherals like a keyboard, but they do have a gaming peripherals lineup named Alchemy, and they have announced a new upscale keyboard, the Alchemy Illuminati that features adjustable backlit keys with user-selectable color choices of blue and red. Aside from illuminating the keyboard in the dark, the Alchemy Illuminati also features 14 multimedia and internet hotkeys, and is completely plug-n-play with windows XP and Vista. 

The board measures 215mm x 495mm x 30mm and weighs only 850g. The rubber-coated keys are designed to improve tactile feedback and its durable outfit is said to have a reliable life span of 5 million cycles. Other than that, OCZ has not released pricing or product availability on the Illuminati.
Update: we just confirmed pricing to be 34.99 USD/EUR = bargain :)

This one I find seriously cool though... the all new OCZ Sabre keyboard. not cheap at ~199 USD, but it is an OLED based keyboard. To the left you can spot the OLED side-keys. With programmable symbols, you can personalize them to do a number of actions thanks to the associated software. Seeing how a crash of the PC or power outage are very likely events in the life of a 'keyboard fighter', the OCZ Sabre comes equipped with a 128MB flash memory in order to keep your customized settings.